Rita Ora is the latest star to sign on the dotted line to create a makeup range for Rimmel London. She will work with Rimmel to develop a limited-edition range of lip and nail shades that will go on sale early next year. She follows in the footsteps of Kate Moss, who has put her name on two lipstick collections and a set of nail polishes for Rimmel.
Will Rita's collection be as successful as Kate's? Only time will tell. But we predict it will be bold, bright, and full of fun; Rita's not one to shy away from a dramatic makeup look. As she said herself, "I am absolutely obsessed with makeup and being adventurous with colors, so when I was given the chance to make my own collection with Rimme, it was like a dream come true!" The collection is set to launch in February 2014.