Just when we thought we might be leaving the liquid lipstick trend in 2016 [1], Urban Decay gave us a reason to keep it going: the brand is launching a Vice Liquid Lipstick collection. And it sounds like it's going to be epic! The original Vice line of bullet lipsticks [2] was major with 64 new shades, and it went viral. We expect the same fandom to follow its sister line. Here's what we know so far . . .
First, of all Ruby Rose is back as the face of the launch. She is covered in water and looks totally hot! As you may recall [3], she fronted the last big UD Lipstick Is My Vice campaign.
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There are going to be 30 shades.
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With two finishes.
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One finish will be matte (Comfort Matte).
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The other finish will be metallic (Metallized).
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The shade range looks incredible, including a silvery blue, fuchsia, '90s browns, ruby red, and a medley of purples.
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Expect a waterproof formula.
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That's also kiss proof (just in time for Valentine's Day and new 2017 romances).
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And obviously life proof!
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We've reached out to Urban Decay to gather more information about when the Vice Liquid Lipsticks will be available and what colors to expect!