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What's the Inner V of Your Eye?

Definition: How to Brighten Your Eyes With a Swipe of Shimmer

"Inner V" isn't a technical term, but it is definitely part of the vocabulary in the makeup world that refers to the inner corners of your eyes. By adding a simple swipe of a highlighter or brightener to this area (see the white shimmery shadow that creates a V shape on Olivia Palermo's eyes), you can really make your peepers pop.

Learning how to play up your inner V is easy. Use a gold, pink, white, or cream highlighter, eye shadow, or liner pencil and draw a horizontal V along the top to the bottom of the inner corner of your eye. Blend the product with your fingers, and extend the color just under your lower lash line. This trick works wonders with all eye shapes, and it's especially effective when you are trying to give close-set eyes more balance.

Image Source: Getty
fashion4ward fashion4ward 9 years
Blake looks awful! WAY too much for a beachy look. Anyway, I do this once in a while, it's great.
chiquita29 chiquita29 9 years
I thought the same thing bingaycoy, she has way too much blush on.
bingkaycoy bingkaycoy 9 years
The model here is pretty but the blush is too orangey---making her look like Raggedy Ann. Sorry, I couldn't say anything about the post because I'm distracted with her unflattering orange cheeks. Too bad, her pretty looks were just ruined by that make-up.
walkwithbeats walkwithbeats 9 years
she is so pretty. i did this with a gilded golden peach and it looked really pretty
o0Riptide0o o0Riptide0o 9 years
she just looks fabulous overall. I have some white shadow I do this with sometimes but I really want some cream and I think it will look so much better
chiquita29 chiquita29 9 years
Ooh i'll have to try this. I had a white pencil from e.l.f that was supposed to be used for this purpose but it was a piece of junk so I threw it away. I'll have to see if I have any light shadows in my stash.
dtho dtho 9 years
I love doing this to my eyes as well but it never turns out as good as I want!
any any 9 years
jejej i do that
magickalrealism magickalrealism 9 years
So *that's* what I'm supposed to do with the white eye shadow people keep giving me!
Swen Swen 9 years
Love doing this! It works with pretty much any look, but it's especially helpful on those days where you're dead tired, running late, and need to look awake and put together in 2 minutes.
sfbutterfly24 sfbutterfly24 9 years
This is one of my favorite things to do to my eyes ever.
bailaoragaditana bailaoragaditana 9 years
White eyeliner on the inner V is like magic when I wake up 20 minutes before a lecture!
any-22 any-22 9 years
she's beautiful!
lovealways lovealways 9 years
This is definitely one of my favorite tips. So pretty!
brittanyk brittanyk 9 years
I just started doing this recently. It makes me look so awake whenever I am lacking in the sleep department, which is always a good thing :)
Jude-C Jude-C 9 years
Good tip--thanks!
Evalicious Evalicious 9 years
I Do This!!!
MOMto2Kitties MOMto2Kitties 9 years
Thanks for reminding me, lol, I have a great product from Benefit Cosmetics that gives this exact look. Now, I gotta dig it out ;)
Shopaholichunny Shopaholichunny 9 years
She's so gorgeous! I do this with silver or white eyeliner.
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