In the last few years, '90s fashion and culture has exploded in popularity, so it's no surprise that our favorite childhood hair accessory — the scrunchie — is also back in style. However, the new versions of the nostalgic hair accessory come in modern prints and finishes, making them perfect for every beauty maven. Even better, the soft fabric hair ties never leave unsightly creases in our strands.
Whether you've been entranced by mermaid mania, are a holo-sexual [1], or you can't stop petting velvet, there's a scrunchie that will call to you. Read on to see the new and improved ponytail-holding accessories.
Forever 21 Tie-Dye Scrunchie
Forever 21 Tie-Dye Scrunchie
[3] ($3)
Urban Outfitters Velvet Hair Scrunchie Set
Urban Outfitters Velvet Hair Scrunchie Set [4] ($12)
Forever 21 Faux Fur Hair Scrunchie
Forever 21 Faux Fur Hair Scrunchie [5] ($3)
Anthropologie Celine Pony Holder Set
Anthropologie Celine Pony Holder Set [6] ($15)
Smukie Circus Gold Scrunchy
Smukie Circus Gold Scrunchy [7] ($8)
Topshop Camo Scrunchie
Topshop Camo Scrunchie [8] ($8)
Karyn In La Pineapple Scrunchie
Karyn In La Pineapple Scrunchie [9] ($5)
Anthropologie Faux Fur Pony Holder Set
Anthropologie Faux Fur Pony Holder Set [10] ($18)
J.Crew Leopard Bow Hair Tie
J.Crew Leopard Bow Hair Tie [11] ($13)
Smukie Giant Daisies Hair Scrunchy
Smukie Giant Daisies Hair Scrunchy [12] ($8)
ASOS Pack of 2 Gingham Hair Tie Scrunchies
ASOS Pack of 2 Gingham Hair Tie Scrunchies [13] ($10)
Urban Outfitters Holographic Scrunchie
Urban Outfitters Holographic Scrunchie [14] ($6)
ASOS Pack of 2 Metallic Hair Scrunchies
ASOS Pack of 2 Metallic Hair Scrunchies [15] ($16)
Anthropologie Ruffled Watercolors Pony Holder Set
Anthropologie Ruffled Watercolors Pony Holder Set [16] ($18)
Monki Denim Wash Scrunchie
Monki Denim Wash Scrunchie [17] ($8)
CloLouiseDesigns Mermaid Holographic Hair Scrunchie
CloLouiseDesigns Mermaid Holographic Hair Scrunchie [18] ($4)
Topshop Bandana Scrunchie
Topshop Bandana Scrunchie [19] ($8)
UnderachieversA Sassy Nail Emoji Scrunchie
UnderachieversA Sassy Nail Emoji Scrunchie [20] ($5)
J.Crew Striped Bow Hair Tie
J.Crew Striped Bow Hair Tie [21] ($13)
Topshop Leopard Scrunchie
Topshop Leopard Scrunchie [22] ($8)
Topshop Plisse Scrunchie
Topshop Plisse Scrunchie [23] ($10)