Skip Nav
Job Search
How to Stop Notifying Everyone When Updating Your LinkedIn
Budget Tips
The Lean Household: 5 Ways to Manage Your Finances Like a Successful Startup
Job Search
Follow Up After a Job Interview With This Email

Look Inside the Beauty Diaries of Four Women

I just came across a revealing story about beauty routines. Four women kept a beauty diary for a month, writing down what they did (and how much it cost) to look good. While these women profiled aren't spending $1,000 a week, it's still easy to see why the beauty industry is so profitable!

On the low-maintenance end of things is 23-year-old Siobhan, pictured here, who has a busy schedule filled with parties. (And as only a 23-year-old can, she can get away with two hours of sleep.) She saves money by getting free trims as a hair model, uses Nivea on her face, and buys Rimmel cosmetics. Total spent? £145.62 for the month, about $292.

Then there's Lisa, a 35-year-old DJ and mother of two. She says she doesn't pamper herself much since having children, and her routine is a balance between high-end splurges and drugstore steals. She uses Kiehl's products in the bath and pricey Elemis eye cream on her face, but goes for Johnson's Baby Skincare wipes to remove makeup. Including products and beauty treatments, Lisa spent £699.44, about $1,409.

For two more routines, including one very pricey one,

Debby, 59, is a reiki healer who says that meditation, not products, gives her a healthy glow. She uses the legendary Boots serum and drugstore foundation, but treats herself to fragrances from Prada and Issey Miyake. It's not clear whether she counts her new age therapies in her final tally, but she reports spending £347.13, about $699.

Finally, there's Melissa, a former model who designs the Melissa Odabash swimwear line. Her jet-set lifestyle takes her to Cannes (twice!) and to fabulous parties. It's strictly top-of-the-line for her: She uses Chanel foundation, YSL mascara, Decléor facial oil, and she opts for a £250 laser facial with famed dermatologist Dr. Sebagh. By the end of the month, she's spent £1,704.88—roughly $3,435.

I always think it's interesting to look into the routines of other women. These four have very different lifestyles, but beauty plays a part in each of them. I'm somewhere in between Siobhan and Lisa: I love a bargain, but I'm willing to pay a little extra to be pampered. What about you?


Join The Conversation
DCStar DCStar 9 years
My routine is so simple and uncluttered I can splurge for the good products and still be quite thrifty. I use Chanel foundation plus SPF, but only on special occasions, during the week I pretty much just use a Bobbi Brown concealer under my eyes. I use Sephora mascara. I wash my hair every 2-3 days with Bumble & Bumble gentle shampoo, and have my hair cut for $100 every three months. At night time, I'll use a sample packet of Chanel or Sisley which I've swiped from a beauty counter for free. If I added up my total purchases over a year and divided by each month, I spend about $40 a month on beauty.
CestLaVie CestLaVie 9 years
Kris- ahh yes, Playsticks- also my foundation of choice but when I started using them and realized I would go through one in about a month/two months I had to curb the habit and use them as a concealer now and a cheaper Avon foundation when needed.
KrisSugar KrisSugar 9 years
i thought of this the other day. I use Benefit playsticks foundation, which is about $31. they turn up like lipsticks. once you reach the rim, you can't apply it with the stick anymore. So i would save the tubes, and if i am at home i heat them up near the heat lamp in my bathroom and use a foundation brush to get the stuff below the rim. Well, I just moved and have over the last week found a bunch of the tubes I've saved. I had 8 of them! $248 worth I've spent over the last 6 months probably on foundation. that is a lot, but I think what you put on your skin is worth it. I can buy cheaper stuff at the drugstore like shadow and eyeliner. but i always splurge on mascara.
leeluvfashion leeluvfashion 9 years
^ It also depends on the month. If I include my every 2-3 month hair trimmings and highlights - $300. When I need new skin medication add another $70. It all depends on the month.
leeluvfashion leeluvfashion 9 years
Me: Maybe $30 a month. I spend extra for my fave mascara (DiorShow) however I love CG mascara when I'm being careful w/ money. I go for cheap lip balms and glosses. I use Neutrogena and Cetaphil on my face. I buy my blushes at Sephora (I like the brands better.) However if in need of a ds blush, I trust Maybelline and Covergirl. I only by lotions from the ds and I love Jergens and Palmer Cocoa Butter. I splurge for my hair products- Terax Crema and Fredrick Fekkai(sp?) shampoo and. However products for hair styling I usually just go to the DS; I love John Frieda Brunette Glosser and Beach Waves Spray; Garnier is also great. I love Neutrogena Triple Moisture Hair Mask! Love it! The way I save money is I have alot of different products so I dont have to spend cash every month on new.
Laily Laily 9 years
I am extremely low maintenance! I spend about AU$ 15.00 per month on my beauty products. Then again i barely wear any makeup(mascara,eyeliner..sometimes powder) and usually only buy a shampoo,conditioner and face wipes each month. I usually buy makeup once every six months so that bumps it up at tad those months. As for my hair its not coloured and i cut it myself as i cant find a hairdresser that does it nicely.
cleegiants cleegiants 9 years
i just resisted buying a bunch of stuff from lancome, as I don't have a fulltime job yet (intern!). I think i'm closer to the $292 of the cheapest gal, but that still seems like a lot. i think it depends on the month - if i'm out of stuff or not. of course, i may not spend that much since i already have a lot! my makeup really does come from all over - i'm not too attached to one particular brand, let me try them all!
Lovely_1 Lovely_1 9 years
Oh man once we get a Sephora I am all over it! When i was in Europe, that was my first time walking into one and I thought I died and went to heaven! But I hear we are getting one soon.... :D :D :D
piraterie piraterie 9 years
I get most of my makeup (not too pricey) and hair product (a bit pricier) at Target. I get face and bath stuff from LUSH which is a bit more money (but definitely worth it judging from how my skin feels). And I occasionally splurge on perfume or makeup at Sephora. I don't think I'm spending a ton of money, but it would be interesting to keep track of it and really know.
glam-sugar glam-sugar 9 years
I save money on nail polish and some products by purchasing some Boots eye cream, wrinkle serum and a couple eyeshadows and have found some great bargain nail polish like Maybelline Salon Expert but other than that I buy all salon hair products and makeup from Sephora, MAC, Urban Decay etc.
rothchild rothchild 9 years
kathleencouture..where do you get microdermabrasion for $25..mine are $200.00
KathleenxCouture KathleenxCouture 9 years
I tend to buy drugstore mascara, eye shadow, and body wash but other than that I go to Sephora and Ulta for my Foundation (Bare Essentials), Blush (also bare essentials), hair products (aveda, bumble & bumble) and OPI nail polish. Every trip to the salon costs me $80 for a cut and highlight, and i sometimes will get a microdermabrasion done ($25), or a chemical peel ($120). My face wash and moisturizer i get from my dermatologist but otherwise i will go to walgreens and buy Neutrogena Oil Free Acne wash and Cetaphil gentle moisturizer.
Lovely_1 Lovely_1 9 years
Most things I try and get from a drugstore because I'm not pulling in a super huge amount of money in. So most make-up I buy drugstores, sometimes I buy good stuff like Clinque and Shishdo, and Chanel but only once in awhile. And my hair, each visit is about $200 every 2ish months, and that's pretty expensive for me...
Money Podcasts
What Is the Average Student Loan Debt?
How to Figure Out If Something Is Worth Buying
How to Budget For a Household Like a Business
From Our Partners
Latest Career & Finance
All the Latest From Ryan Reynolds