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Does Oprah's Endorsement Make You Want a Kindle More?

Does Oprah's Endorsement Make You Want a Kindle More?

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Does Oprah's Endorsement Make You Want a Kindle More? In case you missed it, Oprah announced that Amazon's Kindle was her new faaaaaavorite gadget on her show on Friday. Now, when Oprah says something is her favorite, people don't just acknowledge it — they respond with consumer glee, often selling out that product.

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