Listen up, kids! You have until March 31 to sign up for insurance under the Affordable Care Act. Remember when your mom used to tell you to eat your vegetables and be nice to people? Well, the White House is employing motherly wisdom to get the sign-up message out. The new YourMomCares initiative launched today, and it features moms of some pretty famous people, like Jonah Hill [1], Alicia Keys [2], Adam Levine, and Jennifer Lopez [3].

In the online video, these proud mamas share some inside scoop on their children. Did you know J Lo started walking at 8 months? And yes, her mom, Guadalupe, is just as stunning as her daughter. But the point is this: sign up for health insurance before it's too late! "Seriously, do you want your mothers to have a nervous breakdown?" Jonah Hill's mom asks, sounding oh so much like Jonah. "You need insurance." Watch now to see if you can catch the family resemblance — and look out for an appearance from the first lady! To find out more about signing up, visit HealthCare.gov [4].

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