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American Ugly Pilot Heads for VH1 — with Jane Pratt

A while back, I bemoaned the potential existence of a VH1 reality show following "ugly ducklings" in the glam worlds of fashion and modeling. Now, it sounds like the show is a go — and it's going to be even more like Ugly Betty than the initial description made it sound.

The show, now called American Ugly, will reportedly follow unfashionable women trying to run a fashion magazine. Their advisers: stylist Phillip Block and Sassy and Jane founder Jane Pratt — who, apparently, came to the show only after a couple of other editors turned it down.

Update: Pratt is only appearing in the pilot as a favor, but if the show gets picked up, another editor will take over going forward.

Granted, I haven't seen the show, but my gut reaction is that it's going to be demeaning, and it bugs me that Pratt's signed on — even if it's just for the pilot. Isn't this the woman who started a magazine empire around the idea that women should love who they are? Maybe it will turn out to be an empowering, uplifting thing — Betty is the hero of Ugly Betty, after all — but this is the network that brought us I Love New York, so I have my doubts.


Join The Conversation
flutterpie flutterpie 9 years
janes pilot isnt even supposed to be aired, im not mad at her she probably did it to score some advertising from vh1 for her new "project"
susanec susanec 9 years
You're welcome, I'm a researcher :)
hotstuff hotstuff 9 years
If you watch modeling shows, about legit agencies, most of the staff members really are butt ugly and rude.
CaterpillarGirl CaterpillarGirl 9 years
I still have my first issue of Sassy.
SeptemberLights SeptemberLights 9 years
I used to really like JANE but it went downhill over the years...I'm actually glad its not around anymore. I just couldn't stand being let down when another sloppy poorly put together issue. I might watch the first episode, but I'm not expecting anything.
Entertainment Entertainment 9 years
susanec — thank you! I've updated the post. Even if it's just the pilot, it still bugs ... but I'm curious to see what happens with this.
KimBurnett KimBurnett 9 years
The show actually sounds very Jane, since the women are "unfashionable" according to whom? I see the empowerment potential. You can argue that Jane magazine was staffed with average women, not Anna Wintour clones.
susanec susanec 9 years
There's an update in the link, she won't be in the show, just the pilot as a "favor."
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