Skip Nav
Game of Thrones
36 Emotions That Coursed Through Your Veins During Game of Thrones This Week
Amy Schumer
Amy Schumer Is Totally Cool About Anne Hathaway Replacing Her in the Barbie Movie
Wonder Woman
The Wonder Woman Sequel FINALLY Gets a Release Date, Praise the Gods

Hilarious New Online Promo for Knocked Up

With his new online promotion for this Friday's Knocked Up, Judd Apatow has managed to a) provide a promo for the movie that isn't the same old preview we've seen sixteen times per commercial break, b) showcase Michael Cera, who is the star of this summer's other Apatow-produced comedy Superbad, in a stroke of cross-promotional genius, and c) spoof the widely circulated video clips of the tense arguments between director David O. Russell and Lily Tomlin on the set of I Heart Huckabees.

This faux "on the set" clip sets up the idea that Michael Cera was originally cast in Seth Rogen's part as the hapless new dad who accidentally impregnated Katherine Heigl's character, Allison. The "scene" has Allison telling Michael Cera's character about the pregnancy, while Judd Apatow insists on getting "more energy" from Michael Cera until Cera starts to lose it. The rest, as one might say, is viral promotion history. To watch the spoof-tastic clip,

Knocked Up Behind the Scenes
Join The Conversation
thoroughlymodern thoroughlymodern 10 years
that's classic! LOVE it!
Phil Phil 10 years
HAHA! When Apatow brought AD into it, I wanted Cera to jump up and punch him! Jesus, that was too funny!
mabess mabess 10 years
Long live George Michael. i can't wait to see this movie and Cera's new one too.
Beauty Beauty 10 years
This is great! Leave it to Apatow and Cera to create the first brilliant parody of the awkward Tomlin/Russell videos. I love when the director says "Your show isn't even on the air anymore!"
Jinx Jinx 10 years
This movie does look funny. But the name makes me cringe, lol.
Katherine Heigl Gives Birth to Third Child
Ryan Gosling at Blade Runner 2049 Comic-Con Panel
Jonah Hill and Michael Cera Out in NYC September 2016
Sexy Movies of 2017
From Our Partners
Latest Entertainment
All the Latest From Ryan Reynolds