Who better than to bring down the Social Network geeks than Johnny Knoxville and his band of misfits? The majority of you were looking forward to seeing Jackass 3D in the theater and it showed in box office earnings: the film took in a staggering $50 million in its opening weekend, setting the record for highest October opening weekend ever. Fellow newcomer Red didn't even earn half that, but still got second place with $22.5 million.
Former champ The Social Network sank down to the third slot with $11 million, followed by Secretariat with $9.5 million. Katherine Heigl's Life As We Know It clung to a top five spot with $9.2 million.