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Music Video: Coldplay, "Violet Hill"

Music Video: Coldplay, "Violet Hill"

Coldplay says its upcoming album, Viva La Vida, is taking the band in a new direction. But judging by this video, Coldplay may just be realizing its destiny as the more indie-rock and (refreshingly) less earnest equivalent to U2. I mean that in the best possibly way, because I have a serious Coldplay weakness, and I appreciate that the band takes itself seriously but not too seriously. This '70s-inspired, military-outfitted video for "Violet Hill" — full of faded architecture and landscape porn — could easily be pretentious in another band's hands. But Chris Martin (looking good, I must say) and Co. add enough cheekiness to make it endearing. To watch,

What do you think? Will you get the new album when it comes out in June?


Join The Conversation
anna100 anna100 9 years
Love it and can't wait for the album. Everything I have heard so far has made me really excited about the new album. I've pre-ordered mine! I have a weakness for Coldplay too... especially for the lovely guitarist!
xlightningboltx xlightningboltx 9 years
Love Coldplay! Where have you been?!
PollyPrissyPants PollyPrissyPants 9 years
I too suffer from the Coldplay are not alone. I'm so excited for the album to come out! I'm loving the first 2 songs to be released so I can't wait to hear the rest... @MLipchick - I have to agree...I like Violet Hill but Viva La Vida blew me away!
Sassette Sassette 9 years
I can't wait for this CD! LOVE this song.
WhatTheFrockBlog WhatTheFrockBlog 9 years
Aw, Chris DOES look good. Go, Gwynnie! I dig the song, but in my mind, nothing can come close to their first album. Parachutes was so simple and spare and beautiful. I wish they'd go back to that.
MLipchick MLipchick 9 years
i really loved this song when i first heard it, but the REAL coldplay song to be talked about is Viva la Vida!! I always become weary when a band says they are changing their sound...but do not worry! Coldplay is going to be better than ever!
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