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"Truth in Advertising" Series Comes to TNT

"Truth in Advertising" Series Comes to TNT

It's not "Mad Men" but it's pretty darn close.
According to Variety, TNT is in the process of creating a "pilot of ad-world drama" titled "Truth in Advertising." The story will focus on "a powerful agency in contemporary Chicago. [Eric] McCormack will play Mason McGuire, an exec who is better at the corporate side of the biz but is unexpectedly promoted to creative director. [Tom] Cavanagh is cast as Conner, described as McGuire's more emotional and creative counterpart."

Product placement will play a big role.
I was wondering about this project which sounds suspiciously like it might be simply trying to ride on the successful coattails of AMC's "Mad Men," until I read that there will be "commercials-within-the-show." These will fit within the story but also "offer opportunities for a new kind of product placement." Greeeeat.

Well, at least Eric McCormack is back at work on the small screen!
I love Will Truman Eric McCormack! I can't wait to see him on TV again. And it will be interesting to see if Tom Cavanaugh can be seriously serious on a regular basis in this drama.


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