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Why Did Land of the Lost Bomb?

Land of the Lost Fail: Will Ferrell Fatigue? Or Something Else?

After the newest Will Ferrell movie, Land of the Lost, had a disappointing opening weekend at the box office last week, many in the world of movie punditry have been debating what went wrong. On paper, the movie seems to have a lot going for it: a major Hollywood star in the main role and a reportedly $200 million budget.

So why did it bomb so spectacularly? Some are arguing that Will Ferrell fatigue has set in and Americans are just not that into the comedian's shtick anymore.

But there could be other factors. Vulture points out the poorly executed marketing campaign, including an early preview of the movie that had some seriously junky-looking CGI. I myself wonder who was meant to see this movie. Kids? But with a PG-13 rating it's apparently too mature for the littler ones and it appears a bit too "young" for tweens.

So, can the Land of the Lost failure be pinned on Will Ferrell fatigue? Or something else?

Photo courtesy of Universal Studios

Join The Conversation
zoet zoet 8 years
Yeah as a Ferrell Fan I must say this movie didn't even appeal to me.
Briandiesel Briandiesel 8 years
Will has officially moved over into those actors that will do any movie if it makes them money. He needs to stop. Mike Myers was heading in that direction but pulled back possibly in time to have another hit.
ilanac13 ilanac13 8 years
i've never been a WF fan so i'm not going to say that it was his fault - but i will say that the idea for the movie just didn't do it for me. i'd rather not go to the movies then to go see it - and i know a lot of others that felt the same way. LOTL is just one of those shows that should not have been made into a movie
JJMarie JJMarie 8 years
I think it was a target audience didn't have one.
TidalWave TidalWave 8 years
Well... Will Ferrell isn't funny.
CoralAmber CoralAmber 8 years
Land of the Lost, who watched the original series? People growing up in the early 70s. His usual brand of ridiculous appeals to younger people who go to movies they think are more "adult". Basically, it was bound to fail as a blockbuster.
equestriennechic equestriennechic 8 years
And Allyace, I agree that Stranger Than Fiction was great and he should do more films like it. I also liked him in Elf. Everything else he does is horrible.
equestriennechic equestriennechic 8 years
I can't stand Will Ferrell, but even if he wasn't in it, this movie looks lame.
nygurl nygurl 8 years
will ferrell is like jim carrey to me ... funny, but the joke gets old after a while.
mwmsjuly19 mwmsjuly19 8 years
Will. Ferrell. Sux.
kafarine-tin-tin kafarine-tin-tin 8 years
I too think it was the target audience. I went to see it thinking it was a family movie, but there were some kinda adult jokes in it.
eveday eveday 8 years
I can't stand him.
Allyace Allyace 8 years
Will is very hit or miss and this one looks like a major miss. I wish he would make more movies like Stranger Than Fiction.
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