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Why Were the Oscars So Poorly Rated?

According to the Nielsen ratings company, Sunday's Oscars were the least-watched edition of the show in history, at least since Nielsen started tracking the ratings in 1974. They scored just about 32 million viewers — which is down from down from last year's 40 million and is smaller than the number of people who watched this year's American Idol premiere. The previous low came in 2003, when a Steve Martin-hosted ceremony brought in 33 million viewers.

I thought a lot of deserving films and performances were recognized this year, and so I'm surprised that more people didn't tune in for the show. Why do you think they stayed away?


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californiagirlx7 californiagirlx7 9 years
I think its because everyone knew who would win and no one had seen most of the movies that were nominated.
xrockette19x xrockette19x 9 years
i flipped back and forth a bazjillion times, does that affect it? i wanted to see the awards, not the montages and all the other filler!
Allytta Allytta 9 years
i loved the movies and it's probably the first time i ever saw something before they got nominations.
LaLa0428 LaLa0428 9 years
It was boring, plain and simple. The only reason, I watched as much of it as I did, is because I was chatting live with you guys.
ALSW ALSW 9 years
I believe that it has to do with blogs, internet, and the instant technology with which we live. People used to gather around their tvs to watch the Oscar because they could see the famous stars all together, watch their glamour and enjoy seeing snippets of their lives. Now, their lives are around us everyday and we can find out almost instantly on the internet who won, plus see all the gorgeous dresses and fashion mishaps on blogs. So why watch?
stephley stephley 9 years
I think it has to do with the producing. The movies were pretty serious this time, but there was no effort in the clips to show anything we hadn't already seen a million times in commercials. They managed to show clips that made 80 years of Oscar history seem to be a terrific yawn. Stewart was reduced to tossing to more lame montages or introducing people. Even if producers had been afraid that the writers wouldn't be back in time, they had tons of clips from 80 years and this year's nominees to at least try to engage the audience. The producers who say they didn't have time to include Brad Renfro in the In Memorium segment are the same people who decided that stupid bad dream montage was worth showing. Jon Stewart in bed with George Clooney and beating up on Conan O'Brien couldn't have helped that!
meowtomekitty meowtomekitty 9 years
dang it, i was 1 of those 32 million or whatever number it was (dont feel like scrolling back up) and to be honest, i have never watched that show, i was watching cause i wanted to see if they were going to say something about Angelina Jolie. It was really really really boring, after i turned of the TV, i was like.. WHY T F DID I JUST WATCH THIS!
x_juicyfruit x_juicyfruit 9 years
The writers strike, probably.
arcticpuppet arcticpuppet 9 years
I liked last years Oscar noms way better. And Ellen was a good host too.
Hudson1 Hudson1 9 years
I loved the Oscars when the winners could just get excited and be thrilled and humbled. Now, they have to thank a laundry list of people -- I think that really kills the Oscars. Jon Stewart rocks and I'd love to Steven Colbert host next year!!!
craigcoffee craigcoffee 9 years
Although the show itself wasn't a standout for me (the red carpet pre-show didn't do it for me this year for some reason... ), I didn't think there was much hype leading up to the event, possibly the writer's strike contributed to it? Hmmm. I would love if they would do some exposes (sp?) on stars, directors, editors, etc... covering their body of work (kind of like how the Olympics cover some of the athletes to give us insight on their lives/struggles/achievements). I think that would help the audience care more about the event. ok, i'm officially rambling now. :-)
Cris1192 Cris1192 9 years
I don't know why but this year the award shows don't have the highest ratings, maybe it's the writer's strike
chica87 chica87 9 years
I just didn't want to watch people talking about who they were wearing...bleh...what with everything happening in my life and recent events the oscars seemed so shallow to me.....
cravinsugar cravinsugar 9 years
Kaenai--I agree; the Oscars ARE overrated. 2nd, I have a life and don't have time to spend it watching extra TV, esp since I travel a lot on the weekends. If it isn't the 2 shoes I am keeping up with right now, I don't watch it. Besides...3 hours of show or 5 minutes of reading online the next day...hard choice...
girodet girodet 9 years
The movies played a big part. I’m a movie fanatic and didn’t have the opportunity to see most of the movies. They need to stop releasing all serious movies in December. However, being the movie nut that I am I watched the whole thing!
ktownpolarbear ktownpolarbear 9 years
definitely the strike. it sucked the life out of all television.
Linda-McP Linda-McP 9 years
Probably a combination of things, including the strike and the almost certain winners as well as the time commitment that it takes to watch for the entire evening. During the show, it was clear that the scripting wasn't up to par; I really like Jon Stewart, but was disappointed in his hosting. Everything seemed just a bit "off" this year.
millarci millarci 9 years
Bring back Billy Crystal or Ellen!
honey_02_07 honey_02_07 9 years
the industry itself is in a slight downhill these days.
hotstuff hotstuff 9 years
I didn't watch because just about all the movies nominated were overrated! So I really couldn't care less who won the Oscar.
ptotheenguin ptotheenguin 9 years
I chose other. I think most people just don't care, especially when they can get the rundown the next morning.
remedios remedios 9 years
The hype wasn't there like previous years. I didn't even realize it was going to be on then until two (or so) days before.
Kaysnowboarder Kaysnowboarder 9 years
I think that it was not advertised well - people did not know if it was on or off and I do not think Neilsens are as accurate as they were before. Jon Stewart - highlight of the show but not enough edgy surprises like in years past. Where is Cher and Bjork?
pixigirl31 pixigirl31 9 years
i thought TWWB, Atonement NCFOM were some of the greatest movies ever made. I think just b/c they arent "blockbusters" or aka easy to follow, they didnt appeal to the masses.
HipMom HipMom 9 years
I think the movie industry, even more thn the music industry, has been going downhill for a while. Really good movies are few and far between. So of course the Oscar-nominated movies, while the best of the bunch, aren't nearly as good as past ones.
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