Bugaboo Collaborates With Viktor & Rolf on Couture Stroller For Baby's First Ride
Now that's a statement piece! When it comes to merging fashion and function, Bugaboo always gets it right. Over the past 13 years, the Dutch stroller company has successfully collaborated with the likes of Missoni, Marc Jacobs, and Bas Kosters on pushchairs to create must-have pieces for fashion-focused mamas. Its latest partnership will not only appeal to runway-oriented moms, but to car-loving dads as well.
The Bugaboo My First Car brings Viktor & Rolf's signature style to the newly updated Cameleon3. Taking their favorite car features and adding them to baby's first chariot, the Dutch duo's stroller will feature a mono-color anodized gray chassis, gray sports-car-style fabric, a faux leather canopy with matching faux leather hub caps, rear silver alloy wheels, and a hand-stitched handle bar. Finishing off the streamlined look will be custom-made license plates with cheeky send-offs from the designers.
The two hundred Bugaboo Cameleon3s by Viktor & Rolf won't hit retail stores until September, but starting today, Gilt.com is launching the stroller with a My First Car Viktor & Rolf for Bugaboo package that includes the custom footmuff, a Bugaboo Snack Tray, and the Bugaboo Organizer for $1,775. If you really like the stroller don't delay — Gilt only has 20 strollers available at this preview price! Click through to see an up-close look at the stroller.