British clothing brand ASOS is making headlines for its model casting choices — but it's on the opposite end of the spectrum from some of the negative examples in fashion news lately. When a series of stunning photos showcasing a yellow bikini from ASOS's Curve line began to circulate online, it took fashionistas of all backgrounds no time flat to flood Twitter with praises for the brand's body diversity and representation among its models.
"She's so beautiful and seeing my body shape being represented as well makes me so happy," one ASOS fan tweeted about model Vivian Eyo-Ephraim rocking the yellow bikini. "Glad to see curve models are actually the sizes sold and not a size 12 wearing larger clothes," another commented, adding: "Thanks ASOS." These heartfelt responses are a perfect example of why it's so important to see yourself represented in the industry that you love!
While many are praising this specific ASOS shoot for its use of a beautiful model with a "real belly," it's nothing new for the brand — ASOS's models, curve and otherwise, have been diverse in all of the best ways for years. Keep reading to shop the gorgeous yellow bikini and some of the brand's other fabulous options — after all, the best way to encourage even more diversity in fashion is to support the brands that practice it!