Skip Nav
Spring Fashion
The Weekend Outfits Every Woman Should Try
Spring Fashion
All the Crazy Sh*t Fashion Girls Do With a Belt — and How 1 Can Transform Your Look
Summer
The Answer to Every Summer Style Question You've Ever Had
Summer Style
The Pieces That Help This Busy Mom Power Through

Anja Rubik Launches Erotic Issue of 25 Magazine

Anja Rubik Debuts 25 Magazine's "Erotic" Issue

The newest issue of 25 magazine, which Anja Rubik helms with her husband Sasha Knezevic, features 300 pages of fashion photos tinged with an "erotic twist."

The couple launched the issue at a party Wednesday night in Cannes. Rubik described the issue as "more of a book than a magazine" and said that its ad-free pages are dedicated to women photographers including Annie Leibovitz, Ellen von Unwerth, and Corrine Day.

"It's mainly a fashion magazine, but with an erotic twist," Rubik explained, adding that she took inspiration from '70s issues of Viva, Playboy, and Penthouse. "I think it's balanced quite well. There's a lot of fashion. The stylists had a lot of liberty to play around with clothes, and there was no list of credits they had to follow or anything like that."

ADVERTISEMENT

In fact, whoever styled the cover photo — which Knezevic tweeted yesterday — opted not to use clothes at all. The same goes for a 15-second teaser video clip for the issue called Kiss, seen below.

Rubik and Knezevic started working on 25 in 2009, when one of Knezevic's friends acquired it and asked him for help. Knezevic is now the magazine's editor-in-chief and creative director, and Rubik serves as fashion and art director. Take a look at some of their work below.

Source: Sasha_Knezevic

Around The Web
Join The Conversation
Kate Lanphear Named Style Director at T Magazine
Met Gala 2012 Designers and Dates
White Blazer Fashion Trend
Post
Celebrity Slit Gowns
Fashion in 50 Seconds 03/16/10 Kasia Struss For 25 Magazine, Styleite's Power Grid
Climate Catwalk Instagrams
Peter Som Will Present a Digital Fashion Show For Fall 2013
Doo-Ri Chung Named Creative Director of Vince
Sexiest Dresses at Met Gala 2013
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds