Chanel Fall 2010: All Faux Fur and Icebergs
>> For the six days leading up to the Chanel Fall 2010 show, Karl Lagerfeld had the thirty-five person team who sculpted The Ice Hotel in Sweden brought in to carve a 265-ton iceberg, also imported from Sweden, in the middle of the Grand Palais. The room was chilled to 25 degrees Fahrenheit, and the iceberg was hidden from the audience under a large wooden box that mechanically rose when the show started.
Four models — Brad Kroenig, Baptiste Giabiconi, Abbey Lee Kershaw, and Freja Beha Erichsen (the latter two who are reportedly set to appear in the Chanel Fall 2010 campaign) — in furry yeti suits opened the display, "milling about in a daze" before dispersing, and giving way to a train of models sloshing through water from the melting iceberg; some even left shoes which came loose behind in their wake.
“Global warming is the issue of our times. Fashion has to address it,” Lagerfeld said afterward. And fur was everywhere — boots, skirts, pants, bags — but all faux. Karl said he went with faux fur for two reasons: first, Fendi does the best real furs and he doesn't want to compete, and second: “Technical advances are so perfect you can hardly tell fake fur from the real thing. Fake is not chic — we have got a new Chanel tweed to stop copies — but fake fur is.”