Erdem Pre-Fall 2013
Don't be fooled by the simple shapes in Erdem Moralioglu's Pre-Fall 2013 collection; the pieces in this offering are actually incredibly complex, thanks to the designer's masterful combinations of materials like PVC, leather, lace, and organza.
Moralioglu said he was inspired by the 1965 film Pleasures of the Flesh, which made him think about "mixing things that don't really go together, of things that are a little bit wrong." That manifested in a number of ways: a prim floral-printed silk was cut into a houndstooth pattern and then sewn onto a transparent raincoat, and huge multicolored paillettes that looked like fish scales were layered over another flowery dress. A closer look at a pair of what appeared to be lace trousers revealed that they're actually made from leather pretending to be broderie anglaise, and the yoke of one sweet-looking pink, yellow, and blue dress was made from clear PVC.
By applying new fabrication techniques to classic shapes, Moralioglu freed himself up for a little exploration while ensuring that these clothes will make sense to customers when they hit the selling floor. And what's more exciting than people actually wearing these rather experimental looks?
Photos courtesy of Erdem.