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Fab Ad: Christian Lacroix Fall/Winter 2007

Look at those big baby blues! That's all I can think when I see this Fall Christian Lacroix campaign, shot by Terry Richardson. Vlada Roslyakova's eyes just pop - and then after the eyes, I look at the bright blue background. Finally, my eyes focus on the clothes, which, once noticed, have some beautiful detailing going on. The brocade in the left photo is so rich, and the collar in the right photo is so lush.

But I'm not sure that's the order of focus you want for your advertising campaign - especially if you're trying to sell clothes, not blue eyes or blue backgrounds. (I guess it does tie in with the collection though as the runway show had the models against a blue background, walking on a blue floor.) What do you think - what do your eyes focus on first?


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shini shini 10 years
nice ads for brand loyalty but not for selling that particular pattern/dress... you just can't see it. But it does give a good fun image of the brand...
dawicca dawicca 10 years
nice ads..
loveforstacy loveforstacy 10 years
Love these ads! They're fantastic and fun to look at!
betonit24 betonit24 10 years
peachiepink peachiepink 10 years
love the photography, just not as an advertisment
mcollazo mcollazo 10 years
I like the ad and the first thing I noticed was the hair and then the clothes. I didn't even notice the eyes until I read the blog.
flyingama flyingama 10 years
Wow the first thing I noticed is the hair. It's fantastic.
Reema Reema 10 years
Lacroix is simply a genius, and a true mastermind, his designs are amazing, and out of this world...It takes numerous workers to do all the wonderful beading and innovation... even though you might ficus on the model more than the clothes in this ad, Lacroix is with no doubt such an innovative designer!
menthadict menthadict 10 years
oooh i love it ;]
mlmoreno47 mlmoreno47 10 years
her eyes are gorgeous though, that photographer would be dumb to not play those up a bit!
Lovecat Lovecat 10 years
Love the ad, but it dosent bring attention to her designs.
leeluvfashion leeluvfashion 10 years
Kellebelle Kellebelle 10 years
i love this rapunzel look...
oriav9 oriav9 10 years
I love the eyes "o""o"
crazygirl93 crazygirl93 10 years
I didn't notice the clothes...
jax789 jax789 10 years
i think the ads are really eyes definitely go to the hair and face first which probably isn't the point since it's a clothing ad
vienvien vienvien 10 years
One thing I love about Lacroix is not really the clothes --it's a visual delight---a showcase of art and just because Lacroix can pull it off without trying too hard to be taken seriously
xxxxxxy xxxxxxy 10 years
umm i know miss sixty isn't a huge couture brand but this did copy miss sixty's spring summer 2007 catalogue check it out.. go to the nearest miss sixty and pick one up this is bullshit.
DulceKisses DulceKisses 10 years
Now really, Who in their right mind would wear this.... What the hell is it?
figurine figurine 10 years
Eye candy.
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