Ever since I first laid eyes on these David Yurman ads with Kate Moss, I fell in love (if it's humanly possible to fall in love with glossy paper). There are several reasons for my obsession. First, they feature one of my favorite models, Kate. No matter how much I see this girl, I never get sick of looking at her. She just has a unique look that no one else can achieve and the camera loves her. She's pretty, but not pretty enough where you can't stand to look at her. Does that make sense? Another cause of my lust is that David Yurman jewelry in and of itself is gorgeous and timeless. And the combo of Kate and David's jewels is immaculate. I love how Kate has such a natural look in the ads, and yet, she somehow manages to draw more attention to her than the bling. Peter Lindberg is the photog and he has done an amazing job capturing the simplicity and sophistication that is David Yurman. What do you gals think about these ads? Are you as in lust as I am?