Skip Nav
Spring Fashion
These Will Be the Biggest Fashion Trends in 2018 — Are You Ready?
Street Style
100 Easy Outfits to Try When You Have Zero Clue What to Wear
Personal Essay
One Editor's Lifelong Love/Hate Relationship With Fashion

Fab Ad: H&M Spring '09

Fab Ad: H&M Spring '09

Shalom Harlow, Eva Herzigova, Vincent Gallo — could there be a cooler trio? I think not. For H&M's Spring '09 ad campaign, the three beauties got together, laughed a lot, had a blast. And the cameras were there to capture it. At first I thought the red geometric props were distracting, but upon closer inspection, they add fun to the photos. I especially love the contrast between the red and the purple pieces. Both Eva and Shalom look better than ever in their short curly hairdos and playful outfits. Vincent cleans up quite well, too. These are the kind of vivacious ads that make me want to get out of my seat and raid H&M. You feel me?


Image

Image

Image

Image

Image

Source

Michaelrcks Michaelrcks 8 years
Lame.
emalove emalove 8 years
Very boring.
DiademaLA DiademaLA 8 years
I voted no. But not becuase its too bold, quite the opposite. Its a bit boring. If the models were closer and you were able to see a bolder stark look. I think it would have catched my eye in a more appealing way. Just my opinion.
Asche Asche 8 years
I' can't wait for the matthew williamson line to come out.
miss-malone miss-malone 8 years
Very fun and bright. The models look lovely. I ♥ H&M!!
Edie-J-Blige Edie-J-Blige 8 years
I love this ad, and the new collection. When does it hit stores, Fab?
fashionrox fashionrox 8 years
Love it the red really makes the ad's pop!
aimeeb aimeeb 8 years
Meh it's okay.
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds