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Fab Flash: David Beckham Strips to Skivvies For Armani

Giorgio Armani is launching his Emporio Armani underwear collection in the US, and he's found the perfect posterman: David Beckham. David has been signed as the global face of the line; his ads were shot in LA late last week and will break in fashion magazines next January.

Emporio Armani underwear has sold in Europe for years, but it will finally launch at Emporio Armani stores in the US next month, followed by the Macy's, Bloomingdale's, and Emporio Armani web sites in January, and in Macy's and Bloomingdale's brick-and-mortar stores come February.


Join The Conversation
weirdy weirdy 9 years
i have to agree im not to keen on the panties as well
mbrown81 mbrown81 9 years
lady-T lady-T 9 years
damn!!!! love these ads already!
lala788 lala788 9 years
one Beckham with nothing but his underwear is good enough for me!
sunnynight sunnynight 9 years
He looks great, but Posh looks like she's getting smooshed under him.
Le_silla Le_silla 9 years
i agree the pantys are not nice
colieoats colieoats 9 years
Am I only the only one who is not a fan of "man panties?" C'mon...I mean yes, he is does have a nice body...but those man panties are distracting and not attractive.
Wondertwit Wondertwit 9 years
I believe this picture was one in another magazine a few months back??? And yes, that's Mrs. Beckham underneath him. Oh if only I could be so lucky.....yummy!!!!
indielove indielove 9 years
Hot ass. Terrible picture, totally misogynistic.
sockker8 sockker8 9 years
haha i agree total hotness. i love soccer players
Alannah Alannah 9 years
WHOA, holy hotness!
The-Italian-Jem The-Italian-Jem 9 years
OMG there is no man-ass more perfect.
vickypu vickypu 9 years
What a great news !! Now there is a reason to look forward to 2008 :))
amofoz amofoz 9 years
Oh. My. Lord. Yum.
misslarue misslarue 9 years
Damn he's hot!
nicachica nicachica 9 years
hmmm...didn't know they put Manjoyment on FabSugar these days! In either case, i LOVE it!!! ;)
acemonkey acemonkey 9 years
This pic would look soooo much better without Posh. :-)
Masqueraded_Angel Masqueraded_Angel 9 years
Oh dear God, that man is hot...and it is Posh under him...this is from a photoshoot from a couple of months ago, all including her. But I wouldn't mind being a part of that photoshoot! :D
CJaneTyp CJaneTyp 9 years
It's funny because the chick under him looks like she could be Posh but Posh herself would not have posed with her face hidden.
Tari007 Tari007 9 years
Holly molly, he is SO HOT!
glam-sugar glam-sugar 9 years
:pepino: I can't wait to see all of the ads!
steen steen 9 years
Bless Armani and his taste in models!
aimeeb aimeeb 9 years
This made my day!
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