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Fab Site: BuiltByWendy.com

You never really can get enough good basics. Wendy Mullin has capitalized on this fact, and I'm glad that she does - she specializes in great basics in unique, modern shapes.

She started her NYC-based line of clothing and accessories in 1991, initially opening little boutiques in the back of record stores where she worked. After she gained some attention for her popular guitar straps, Wendy opened her first retail store in Little Italy, followed by stores in Brooklyn and L.A. Lucky for us, all her wares are now online, and she's even currently having a sale of up to 40% off her Spring line - from bags to canvas shoes to jumpers, tees, jackets, dresses, shorts, and jeans.

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