14 Things You Never Knew About ASOS

You can spend an entire day on ASOS, perusing a massive selection of dresses or trying to choose the perfect pair of Summer sandals out of nearly 3,000 styles. The online retailer has no shortage of clothing for any season or event [1], and it's for this very reason we always turn to the site for our wardrobe needs. Add in a range of affordable, trendy items, and ASOS has basically replaced our SO as a constant source of happiness (we kid . . . maybe). If you consider yourself a fan of the brand [2], then you'll probably want to know all the insider secrets. Ahead, we've rounded up 14 facts every ASOS-lover should know.

The company launched in June 2000

And now has over 4,000 employees across the globe.

The right way to pronounce ASOS is "A-sauce"

The debate has been settled [4].

ASOS says its target audience is 20-somethings

But one look at its site proves there's something for everyone.

ASOS has three initiatives: ethical trading, sustainable sourcing, and animal welfare

ASOS has a line for tall, curvy, and petite women

As well as a maternitywear collection.

ASOS offers a print magazine with a circulation of 500,000

Past celebrities who have been on the cover include Amandla Stenberg, Elizabeth Olsen, and Taylor Swift [5].

ASOS stands for "as seen on screen"

You can shop ANYTHING you see on the ASOS Instagram [6] and on its YouTube channel [7].

Celebrities who have worn ASOS include Gigi Hadid, Taylor Swift, and Kate Middleton

Oh, and style setter Malia Obama too [8].

ASOS offers free deliveries and returns

ASOS styles and shoots every single product that appears on the site

That amounts to 2,700 full outfit shots per week. Models have to shoot 30 outfits and catwalk videos per day.

ASOS sells over 850 brands, including its own

ASOS launched a dreamy bridal collection in March '16

Check out the pieces here [9].

Students get a 10% discount

1,500 new product lines are introduced each week

We'll never run out of things to buy!

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