New York Fashion Week may have hardly begun, but Carine Roitfeld has already made a splash by revealing the cover star of the third issue of CR Fashion Book: new mom Kim Kardashian. The announcement was made when Riccardo Tisci, the art director behind the shoot, instagrammed a photo of Roitfeld holding a copy of the issue with the caption, "Great experience #family #love #Friends @kimkardashian @crfashionbook."
This is another reveal in what seems to be a very social Summer, which saw the likes of Chanel, Oscar de la Renta, and Prabal Gurung taking to Instagram to debut their Fall campaigns.
See Kim Kardashian's full spread here.
The spread, photographed by Karl Lagerfeld, was shot in May, just before Kardashian gave birth to daughter North. "Pregnancy is something that I always love," Roitfeld said of the choice to photograph Kardashian while still pregnant. "It's about hope and the future and a new baby."
While the choice of Kardashian for the cover of CR Fashion Book may be surprising, Roitfeld made sure to distinguish what appears in the issue from that of a tabloid: "This is not something for a gossip magazine that goes in the trash," she said. "This is a magazine that is a collector's item." Once we get our hands on an issue — it hits newsstands on Sept. 12 — we don't imagine we'll let it go, either.