Skip Nav
The Royals
Princess Diana's Summer Style Was Way Ahead of Its Time
Bella Hadid
Look Closely, or You Might Miss the Best Part of Bella Hadid's Latest Bikini
Rihanna
Rihanna's Royal Blue Wedding Guest Dress Makes Her Look Like a Disney Princess IRL

Lana Del Rey Stars in H&M's Fall Campaign | Pictures

The Complete Lana Del Rey Fall 2012 H&M Campaign

Lana Del Rey Stars in H&M's Fall Campaign | Pictures

H&M has released additional images from its Fall 2012 ad campaign, featuring Lana Del Rey photographed by Inez van Lamsweerde and Vinoodh Matadin. The brand released two teaser images of the singer wearing a pink sweater in mid July, and the new ads see Del Rey attired in more of the brand's seasonal offerings.

The ads will be accompanied by a music video for Del Rey's cover of "Blue Velvet," directed by Johan Renck, which will debut on Sept. 19. Edited versions of the music video will be used as television commercials.

"Lana is totally unique, and we wanted to create a print and film campaign that's just as special," said H&M creative director Donald Schneider. "The mood is very LA noir and is inspired by our Fall collection, which also fits with Lana's own personal style."

Del Rey will also appear in a second set of ads shot by Solve Sundsbo that will feature H&M's Winter clothing. Those ads are expected to be released later in the year. For now, a glimpse of H&M's Fall campaign in the gallery.

From Our Partners
Fall Clothes From H&M 2018
How 1 Mom Turns Back-to-School Shopping Into a Lesson
How to Wear Floral Prints For Fall
Shop a Stylish Back-to-School Wardrobe
New H&M Clothes Summer 2018
Best Summer Clothes From H&M
Summer Shopping Guide June 2018
H&M Nursing Collection 2018
Best Kids' Clothes at H&M
Best Spring Dresses at H&M
H&M Eye Shadow Beauty Review
Fall Clothes From H&M 2018
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds