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Lowe Coming Up Daisies with Spring 2009 ads

>> Daisy Lowe was recently hailed as a model who could bring the death of size zero, and designers seem to be falling into place — either that, or they're latching onto her it-girl status, and her curvier-than-the normal-model shape has nothing to do with it.

Not only has Marc Jacobs tapped her to be the face of his Spring 2009 Marc by Marc Jacobs campaign — "I think she looks adorable" — but now word is floating around that she has a DKNY campaign in the pipeline, shot by Scott "The Sartorialist" Schuman.  No word on how this falls into place with another it-girl's DKNY campaign — Daisy could have DKNY and Harley Viera-Newton DKNY Jeans, vice versa, or they could be in one of the campaigns together.

Regardless, Daisy's rise from Agent Provocateur and Doc Martens ads to high fashion diffusion campaigns says something — and in these economic times, her "normal girl" customer appeal could be it.
*image: source

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