>> In a room strewn with moss and wildflowers deep inside J.Crew HQ earlier today, Madewell presented a collection of highly covetable separates and want-now accessories for Spring 2012. Though denim is still a major focus for the brand — chambray shirts and a new line of workwear-inspired heritage jeans were on display — the real draw for the coming season are the ultra-wearable tops, jackets, skirts, and dresses that effortlessly walk the line between downtown and down home. Silhouettes were straightforward and drawn from a palette of earthy solids, washed-out primaries, graphic stripes, and easy prints. Accessories, too, were super appealing — and a bit more grownup than in seasons past: Candy-hued flats were pointy toed, and there were even peekaboo pumps and refined ankle booties in richly colored suede. An up-close look at Spring 2012 presentation, here in the slideshow.