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New Mascara Mania, Part I

There are so many mascaras out there, I feel like I could try a new one every day. I guess I'm not the only one, because according to the NPD Group, Americans spent $245 million on mascaras at department stores in 2005. That's a lot of loot for lush lashes. To help you choose, here's a look at some of the new lengthening mascaras on the market. (Tune in tomorrow for New Mascara Mania, Part II.) Here are some of my favorites.

Global Goddess Exotic Eyes Lash Building Mascara is by a smaller brand that's making its way into the mainstream. This water-resistant formula is meant to volumize and darken for serious pigmentation, and it contains Japanese camellia oil, African beeswax, and Indian mowrah butter to help soften and add shine. Buy it here for $23.

Lancome Défincils High Definition Mascara is out of this world. This has always been one of my top picks, probably because my gorgeous-lashed Mom wears it, and now there's a new formula meant to create even more length and definition. It separates and shapes magnificently and is super safe for those who wear contact lenses. Buy it in four shades here for $22.

Or, for an oldie but goodie,

No post on lengthening mascaras without a mention of the fabulash Dior Show Mascara. Ladies swear by this brand and buy it in bulk to ensure they never leave home without a fresh tube. The thick and rich formula glides on smoothly, thanks to the super-sized brush. Buy it in three colors here for $23.

baltimoregal baltimoregal 10 years
Well, I got the Diorshow waterproof mascara and I love it. I think it is actually worth it! "Save the makeup, save the world..."
honeysugar28 honeysugar28 10 years
I always use the L'ancome Definicils and haven't gone back to drug store brands in a couple of years now. The difference is so huge. Not one clump!
nycgirl nycgirl 10 years
Has anyone tried the new Chanel mascara that all the magazines were all over? I currently use chanel, but have used Lancome and Dior-- I need something that doesn't smudge (and yes, I get waterproof).
sugarfan sugarfan 10 years
I've paid $20+ for several tubes of mascara only to find that plain ol' L'Oreal Voluminous (at a whopping $7 per tube) works wonders on my lashes. I think it's just a matter of finding the right brush and right formula for your lashes. The Lancome, Dior and Urban Decay mascaras didn't even come close to giving me the length and volume that Voluminous does.
rolos85 rolos85 10 years
dior show is always sold out before i get to sephora!! i've been looking for the best lenthening and curling mascara (since my lashes are pretty much non-existent and stick straight). i was surfing online and found this girl who just started her own company and her mascara is awesome!! (and well priced!) i'm already on my second tube of her faux lash mascara.
BlondeSugar BlondeSugar 10 years
I've been DYING to try DIORSHOW, but I misplaced my Sephora gift card. I've been using Shu Umera and I love how it looks on, but it is a pain to take off. I really hate that!
loveMYbitches loveMYbitches 10 years
I am obsessed with the quest for the perfect mascara, so far, my two favorites are one i got from avon, and false eyelash by prescriptives <- absolutely love it!
Mme-Hart Mme-Hart 10 years
I'll stick by what my favourite makeup artist turned me on to a while back: L'Oreal Telescopic Mascara! AMAZING!!!
azucar_maddy azucar_maddy 10 years
I'm torn between trying Lancome's Defincils & Dior DiorShow. I've heard so many great things about both! Has anyone tried both?
chatnoir chatnoir 10 years
I spend a fortune on makeup but for some reason it irritates me to spend money on mascara. I've had such good luck with drugstore ones too. I swear by Covergirl Professional, the Maybelline pink/green tube and SkyHigh curves. I may have to try this Dior one, though. I'm pretty intrigued on these new ones...
ShimmerBronze ShimmerBronze 10 years
thats awsome maybe ill try the lancome ShimmerBronze--.
JessNess JessNess 10 years
ooo Ill have to try some of these. Fab are you going to have any drug store editions of fav mascaras. I always want volume over length...my lashes look better that way weird but true
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