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Nina Ricci Unveils Spring 2011 Ad Campaign With Malgosia Bela 2011-01-18 09:22:05

Fab Ad: Peter Copping's First Ad For Nina Ricci, Spring 2011

The gorgeous Malgosia Bela fronts the Spring '11 ad campaign for Nina Ricci. It's the first campaign creative director Peter Copping has overseen since taking the reins from Olivier Theyskens in 2009. Shot by Inez and Vinoodh, Malgosia is perched on a velvet banquet — is it a nightclub? — looking ultra feminine in an ethereal, frilly dress. According to WWD, Copping had global chicsters Julia Restoin-Roitfeld and Charlotte Casiraghi in mind when visualizing the campaign, saying they are "not sitting at home in a party dress." What do you think of the new Nina Ricci girl?

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lizlee89 lizlee89 6 years
it doesn't play for me - the model looks bewildered and lost and not attached to her surroundingds at all. it doesn't look like a cool girl wearing Nina Ricci while hanging out in a club; it looks like a dumb model being paid to sit awkwardly...
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