If you wanted a puffer coat for Winter, pause that thought. There's another giant, furry jacket taking over the streets and your newsfeed, too. The heart-shaped, fiery-red-hued Saint Laurent coat was first spotted on Rihanna in New York City [1] but, since then, has made appearances at Fashion Week and even on Kendall Jenner. The model jokingly called the piece "low key" in a recent Instagram snap, but there's definitely nothing subtle about this outerwear — and that's why every It girl, blogger, and fashion editor is obsessed (us included).

No one could ever miss this coat, and whoever wears it is basically saying, "I'm here and ready to party." Scroll ahead to see how the outerwear option is being styled, and if you're feeling inspired — and have a cool $15,500 lying around — shop the Saint Laurent piece yourself.

The Coat First Appeared on Saint Laurent's Fall '16 Runway

Then Rihanna Wore It While Out in NYC in Early September 2016

Blogger Erica Pelosini Was Spotted in the Same Coat at Milan Fashion Week

Anna Dello Russo Chose to Wear It During Paris Fashion Week

Shop the Saint Laurent Heart Coat!

Heart-Shaped Fur Jacket [5] ($15,500)