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Shop Olivier Theyskens's First Theory Collection — Fall 2011

Olivier Theyskens's First Theory Collection Is Hitting Stores

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>> The first Theory collection that Olivier Theyskens had a hand in designing is just rolling into stores, and both parties involved — Theory founder Andrew Rosen and Theyskens — continue to seem pleased with the partnership. Rosen told the New York Times in an article published over the weekend that he didn't want to put constraints on Theyskens's design process, but that he did want him to know how the clothes were selling: “We want Olivier to understand that a lot of what he’s doing is working but some things aren’t." And Theyskens seems to be enjoying that type of information — apparently, his debut Theyskens' Theory was bought nearly in its entirety. “It’s the first time ever,” he said, noting that when he designed ready-to-wear at Rochas or Nina Ricci, stores usually bought his extravagant dresses rather than the everyday basics.

See Malgosia Bela in the new Fall 2011 Theory campaign, plus a few of our favorite Fall 2011 Theory pieces that are now available, in the slideshow.

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