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Sonia Rykiel For H&M Video and Sizzling Sweet Ads

Sonia Rykiel For H&M Video and Sizzling Sweet Ads

Hot on the heels of Jimmy Choo for H&M, the first installment of Sonia Rykiel for H&M hits stores Saturday, Dec. 5. If you're looking for some sexy chic lingerie for yourself or somebody special this holiday, H&M will be the place to be. And, the Grand Palais in Paris. Say what? H&M is throwing a runway event at the landmark where Chanel throws its shows on Dec. 1, and it will be broadcast online for the world to see. Here's a behind-the-scenes video where Etienne Russo, fashion event creator at H&M, shows us the latest developments for the style spectacle. After the jump, peruse the styles, as modeled by a brunette Lara Stone, Anne Vyalitsyna, and Caroline Trentini. Those black velvet pj pants are on my hit list . . .

To see the full ad campaign,


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Join The Conversation
Asche Asche 7 years
It's all very beautiful, but I'll be interested to see the price points. H&M has been getting a little too big for it's britches with the most recent collections.
French-Kiss French-Kiss 7 years
That is gonna be grant :D
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