Summer Shopping: Sirène Collection Is the Ultimate Online Bikini Shop

Founded by Nell Love, a beach lover with a background in e-commerce and fashion (she helped launch the websites of Olive & Bettes and Steven Alan), Sirène Collection is a must-click online shop for all things swim and resort. Love has stocked her store with colorful cover-ups, monochromatic bikinis, cutout one-piece suits, oversize beach bags, metallic sandals, silk harem pants, printed kaftans, and floral dresses from brands like Mara Hoffman, Zimmerman, Lisa Marie Fernandez, Camilla & Marc, and Ondademar—everything one needs for a perfect day in the pool, at the beach, or on the boat.