Skip Nav
Anna Wintour
Every Question You've Ever Had About the Met Gala, Answered in an Instant
Met Gala
See 100+ Insanely Gorgeous Looks From Met Galas Past
Michelle Obama
Michelle Obama's Dress Will Tell You Exactly Where She's Going

Where Do Your Loyalties Lie?

Americans like classics from cars to appliances and even in their fashion so it's always interesting to us to see what great American brands have the loyalties of shoppers. According to BrandKeys who styles themselves as the world leader in consumer loyalty metrics the brands that have captured our hearts and pocket books are in fact purveyors of great fashion classics. The top four brands in their 2008 Customer Loyalty Engagement Index are:

1. L.L. Bean
2. J. Crew
3. Eddie Bauer/Land's End (tie)
4. Sears

We couldn't agree more actually as L.L Bean's duck boots, Eddie Bauer's goofy sweaters, Land's Ends canvas totes, J.Crew's colorful cardigans and yes Sear's stylish appliances are all fashionable classics to which even the most chic remain loyal. In fact our household owns all of these items.

Around The Web
Join The Conversation
Shopping: Zip Pouches, Day Clutches, and Wristlets From Prada, Marc Jacobs, and Vivre
Kenmore's High-Efficiency Washer
Hunger Games Movie Casting Full List
Shopping: Cowgirl Ankle Boots From Maje, Belstaff, Frye, and ASOS
Misty May-Treanor Interview
Fashion in 50 Seconds 8/20/10 The Style Rookie's First Ever Styling Gig, The LBD Gets Official
J.Crew's Best Winter Jacket
J.Crew Collection For Net-a-Porter Fall 2016
Review of Lean Cuisine, Healthy Choice, Kashi, and Other Frozen Chicken Dinners
Holiday Style Tips 2016
From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds