Direct-to-Consumer [1] brands have become our new bread and butter and all around favorite places to shop these days. We keep finding cool new names to follow on Instagram, and we also love supporting smaller businesses. From fashion [2] to home labels [3], there are so many worthy ones we think you'll love browsing, starting with bras. There are a number of great bra brands that are doing big things in the world of underwear, and we're here to help you shop them.
Ahead, we curated a list of our five favorite DTC names you won't want to miss right now. Whether you're looking for something sexy, sustainable, or even a bra made for small busts [4], it's all here. Each one has its own specific niche that makes it special and worth trying, so we spelled it out for you. Keep reading to check out them all out, and get ready to find the bra of your dreams.
Most Comfortable Bras: Lively
Lively [6] offers a number of popular silhouettes in so many different shapes and sizes from strapless lace choices to cozy bralettes.
One of the brand's more popular silhouettes is the Lively Floral Lace Bralette [7] ($35). The sexy look is always a good idea, but the comfy and supportive design is what customers love.
Most Flattering Bra: Cuup
Cuup [8] makes staple lingerie that is eye-catching and comfortable to wear for everyday.
It's easy to see why customers love the bestselling Cuup The Balconette [9] ($68). It's both sexy and flattering. Plus, it's an editor favorite [10].
Best Sustainable Bralettes: Parade
If you need sexy, fun, and not to mention, sustainable bralettes, look no further than Parade [11].
The Parade Triangle Bralette [12] ($28) offers support for both large and small chests. The ultrasoft material is made from the brand's signature sustainable fabric, so it's good for the planet, too. Plus, we can't help but love the number of fun color choices it comes in.
Best Brand With the Most Sizes: Third Love
If you feel like you've never been able to find your size in a department store, you might want to give Third Love [13] a try. The brand has over 80 sizes that'll help you find what you need.
If you have a larger bust and need a bra that you can turn to daily, try the Third Love 24/7 Perfect Coverage Bra [14] ($65). It offers coverage and support, and we think it's really cute, too.
Best Bras For Small Busts: Pepper
If you have a small bust, you know sometimes it's hard to fill out the cups. Well, Pepper [15] is here to change that.
The Pepper Laidback Lace Bra [16] ($55) is made for small chests. The smart design hugs your body to give you a full, supported feel and look. Plus, it even have some sexier lace silhouettes that are fun, too.