The 21 Coolest New Swimsuit Releases For July, Straight From a Professional Shopper
Yes, I shop for a living, but what I get truly excited for is swimsuit season. One-pieces, bikinis — I love 'em all! Since my job is to be on the lookout for the coolest, trendiest designs released online, I'm definitely an expert when it comes to the best options worthy of your attention. That's why I curated a guide to the hottest options that will be flying off the shelves in July. Take a look and scoop up these fun picks fast — they'll sell out in no time.
Modcloth x Barbie You're Such A Doll One-Piece Swimsuit
How cute is this brand-new collab? I have heart eyes for the Modcloth x Barbie You're Such A Doll One-Piece Swimsuit ($109), but there are tons more fun pieces in the collection too. Retro vibes!
Kotomi Swim Angie Bikini
OK, can we talk about this cool Kotomi Swim Angie Top ($72) and Kotomi Swim Angie Bottom ($65)? The smocked fabric is incredibly flattering, and customers rave about the great quality. The Australian brand is sustainable and on-trend.
Aerie Offline Real Me Printed Bikini
I own about five Aerie swimsuits, but this new design is making me want to get another! The Aerie Offline Real Me Printed Wide-Strap Scoop Bikini Top ($34, originally $45) and Aerie Offline Real Me Printed High-Cut Cheeky Bikini Bottom ($30, originally $40) was just posted on the site and the pattern is so pretty.
Founded in Sweden in 1983, this stylish swimwear brand serves up timeless silhouettes you'll want to wear over and over again. I'm particularly into this Scampi Bermuda Top ($73) and Scampi Sara Bottom ($52, originally $65) — the print makes me want to go on vacation.
Cupshe Colorblock One-Shoulder Lace-Up One-Piece Swimsuit
This Cupshe Colorblock One-Shoulder Lace-Up One-Piece Swimsuit ($28) is a total steal, yet the design looks like a million bucks. The white laces are a cool detail.
Dippin’ Daisy’s x Aspyn Ovard Riviera One-Piece Swimsuit
If you are all about neutrals, you will fall hard for this Dippin' Daisy's x Aspyn Ovard Riviera One-Piece Swimsuit ($78). The smocked top and high-cut leg will make you feel amazing.
Tanya Taylor Kendra Smocked One-Piece Swimsuit
I have heart eyes for this Tanya Taylor Kendra Smocked One-Piece Swimsuit ($185) because it features a hand-painted print from the brand's summer collection. It's made with eco-friendly, high-performance Italian fabric.
Lisa Says Gah x Ookioh Surfrider Como Two-Piece Set
This popular Lisa Says Gah x Ookioh Surfrider Como Two-Piece Set ($100) is already selling fast, so I suggest getting your hands on it ASAP. The print is awesome.
Goodnight Macoron Ilianna Floral Ruffled Bikini
For a major deal, scoop up this Goodnight Macoron Ilianna Floral Ruffled Bikini ($49) that gives me a major cottagecore vibe. It looks cute with white cutoff shorts.