POPSUGAR

Beyoncé Models Her Ivy Heart Collection For Valentine's Day

Feb 1 2022 - 10:35am

Love is in the air at Ivy Park [1] headquarters, and Beyoncé [2] is basking in it. Ahead of Valentine's Day, the pop icon and business mogul announced an Ivy Heart collection [3], the latest in her ongoing partnership with Adidas [4]. Now, Queen Bey modeled a look herself in a recent Instagram carousel [5] where she's lounging in a three-piece tracksuit comprising of a red velour bra, zip-up jacket, and sweatpants. Only Beyoncé could make chilling at home look so good.

The rest of the sporty chic range includes red and pink tracksuits, printed separates, puffer coats, patent leather pants, footwear, and accessories. Not that we need much convincing, but the campaign featuring Karrueche Tran [6], Tyson Beckford, actor Shu Pei, and comedian Naomi Watanabe also totally sold us. Beyoncé previously enlisted Natalia Bryant, as well as Ava and Deacon Phillippe, to model her Halls of Ivy collection [7] released in December.

Ivy Heart will be available online [8] on Feb. 9 and in select stores Feb. 10. See Beyoncé's post ahead.


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https://www.popsugar.com/fashion/beyonce-ivy-park-valentines-day-instagram-48701688