Whether you're already planning on heading to the polls and voting in person or casting an absentee ballot [1] from your own home, it's more important than ever to spread the message to vote — and it doesn't hurt to look cute while doing it. Joining a slew of other fashion brands inspiring people to vote [2], Brother Vellies has teamed up with Keds to design a pair of chic white canvas sneakers, and 100 percent of its proceeds will be donated to When We All Vote.
While the all-white kicks are classic Keds at its foundation, they come with When We all Vote laces, a Brother Vellies charm, and a message handwritten by Brother Vellies's creative director and founder, Aurora James [3]. The brand is also selling striped crew socks to pair with the sneakers, donating $5 to When We All Vote for every pair sold. Launched in 2018 by Michelle Obama [4], Tom Hanks [5], Lin-Manuel Miranda [6], Janelle Monae, Chris Paul, Faith Hill [7] and Tim McGraw [8], When We All Vote is a nonpartisan organization dedicated to increasing voter participation and closing the race and age voting gap.
The canvas sneakers are currently sold exclusively on the Brother Vellies website [9] for $95 a pair, while the socks retail for $35. Take a closer look at the details below and get inspired to get out the vote.
When We All Vote x Brother Vellies Canvassing Sneakers
When We All Vote x Brother Vellies Canvassing Sneakers [11] ($95)
When We All Vote x Brother Vellies Crew Sock
When We All Vote x Brother Vellies Crew Sock [12] ($35)