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Celsius Calorie Burning Beverage

I Don't Buy It: Celsius Calorie Burning Beverage

Products that seem too good to be true typically leave me feeling cold, and Celsius is no exception. Hoping to be a super soft drink, the new beverage is being marketed with claims that you can burn 100 calories simply by guzzling one can of the carbonated stuff. The drink apparently boosts your metabolism and causes your body to burn more calories, creating a net-negative-calorie effect.

With enough caffeine to cover about two cups of coffee (one can has 200 milligrams), this beverage is not for the caffeine sensitive. Steve Haley, CEO of Celsius Holdings Inc., defends the product's calorie-burning claims by citing clinical studies paid for by his company and mentions the drink's vitamin components that he says counteract the effect of caffeine on buyers' bones.

There are still many unknowns about the effectiveness of Celsius, and I agree with one nutritionist who commented, "Exercise is a better way to jump-start your metabolism, and it's healthier as well." I prefer to drink metabolism-stimulating green tea for a natural, inexpensive way to benefit my health.

Join The Conversation
2bFit4Life 2bFit4Life 8 years
Neat YouTube link to their T.V. Commercial:
2bFit4Life 2bFit4Life 8 years
Here's a news broadcast from a CBS affiliate in the city of Philadelphia on one person's experience with this product:
Callie325 Callie325 8 years
Sockpuppet alert! Sockpuppet alert! A sign of Snake oil fer shure. Fit, I think the word you want for "apparently" is "allegedly."
aimeeb aimeeb 8 years
This commercial cracks me up.
almostloli almostloli 8 years
100 cals just by drinking something that taste good (i suppose this is sweet so it should taste good) this is too good to be true i don't believe it plus, green tea's metabolism-boosting effect only works during daytime (i read an article somewhere backed up with a medical journal)
herfallingstar herfallingstar 8 years
It's amazing how much people are willing to sacrifice their health to get thin. Too much caffeine can cause a heart attack. And carbonated drinks are bad for a woman's bone density, plus will reck your kidneys. Oh well. If it makes them happy...
misskacie misskacie 8 years
LOL @ marketing people. Even moreso those who think we'll believe the related products' "studies" are the least bit scientific. I'll keep my health AND my money, thanks.
lilxmissxmolly lilxmissxmolly 8 years
ew. how could you put these chemicals into your body? nasty.
FitNBuff FitNBuff 8 years
I think this stuff tastes great. And it really works too. Seems to be the real thing, they show studies on their site. It's not too much caffeiene. I get head aches from coke products and not this stuff. I really like the mango tea flavor.
le-romantique le-romantique 8 years
That can't be safe...
emalove emalove 8 years
I don't trust them either, Miss Malone. And like Fit, I will be sticking with my green tea :)
Spectra Spectra 8 years
I seriously doubt it burns 100 calories per can. It would vary from person to person anyway...a 300 lb person drinking it would burn more calories than a 100 lb person drinking it. Plus, 200 mg of caffeine?? Holy moley, that would give anyone the shakes. It sounds like it's basically a concoction of caffeine, artificial sweeteners, and green tea extract that they're charging way too much money for. I'll pass...I'd rather just drink green tea.
amandaaa amandaaa 8 years
not buying itt. and in my anatomy class we learned about the different way your body metabolizes and there is a percentage of your daily expenditure that is a result of intake of food, but the amount of calories you ingest offsets the amount you burn from eating it out.
margokhal margokhal 8 years
This just doesn't make ANY logical sense. How are you going to get an immediate effect of *less* calories by drinking a "more", this crazy soft drink? I could understand if it was a long-term effect, but 100 cals gone immediately? Sounds like a lot of caffeine to hype you up and get you moving to burn that 100 calories, with a terrible crash. I'm pretty sure I'm caffeine-sensitive or at least stimulant-sensitive, I can't drink coffee, green tea, or even Coke anymore [don't miss them much anyway]. So I wouldn't even try this.
sandy82 sandy82 8 years
I don't buy it at all. And if really burns 100 calories, you have to wonder what the hell it's doing to your insides.
karina2244 karina2244 8 years
Scary! Doubt that it works or that it's worth trying. And I would be shaking w/ that much caffeine!
michlny michlny 8 years
All it makes me think of is ---> D-A-N-G-E-R! This cannot be good for you or your system. Why is everyone ALWAYS looking for a quick fix? Pop a pill, drink a drink, get exercised....I mean, come on people! :)
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