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Fittingly Mad: Vanity Sizing, Don't Do Me Any Favors

Fittingly Mad: Vanity Sizing, Don't Do Me Any Favors

I am totally fed up with the complete lack in congruency between sizes these days.

Have you ever gone to a store and found out that you fit into size 6 pants, only to find out that you fit into a size 10 at the next store? It is so frustrating! Clothing makers have caught on to our (well, mine at least) weakness: Clothing makes us feel good about ourselves. So they have started vanity sizing clothing, which means cutting clothes bigger but sizing them smaller as a form of flattery to appeal to consumers.

To this I say, thanks but no thanks! I can handle myself and shopping can be quite the emotional roller coaster as it is that I don't need the sizing game added to it all. I would love to know what size I am once and for all, and then be able to go into a store and pick that size knowing it may actually fit. Seriously, there needs to be some kind of standards for this kind of thing. Don't even get me started with online shopping. I would love to buy more clothes online but I have no idea what size is going to fit me, especially if I want to try a new brand.

What's worse? I can go to the super chic boutique down the street and feel like a supermodel yet I have to pay much more as apparently flattery does not come cheap -- The smaller the size says, the more expensive the jeans.

Am I alone here?

Join The Conversation
BayAreaBiker BayAreaBiker 8 years
The British Standards Institute has drafted just such a standard, only the measurements are in centimeters. This standard calls for a pictogram with actual measurements. Work began in 1996, and was ready for publication in 2003, with estimated release dates sometime after 2007. This standard, BS-EN13402 has four parts. The first part identifies body parts to be measured. Part 2 identifies which measurements are applicable to the garment. Part 3 sets the sizing interval, and part 4, which has not yet been established, designates codes used for ordering. In order for the new size labels to work, we would need to face anatomical facts, and be prepared for big numbers. I was ready for the new labelling 20 years before the standard was drafted, when my body measurements "went metric" in 1983. I was somewhat ready as early as 1975, the year of the Metric Conversion Act. I was 8 years old then, and very eager to learn the metric system as soon as I heard about it.
pequeña pequeña 9 years
In Spain they have actually done a study to solve this problem. They have taken the measurements from different women of various ages and sizes and they have divided them into four or three different body types. Brands will have to adopt to standard, fixed sizes and each piece of clothing will have a body type attached to it, so beforehand you know if it fits you depending on your body form.
mieshey mieshey 10 years
Although I love fitting into a smaller size, I agree that it would make life much easier to have a standard size...whatever it may be.
sailing-chick sailing-chick 10 years
I hate this vanity sizing!! I agree with other posts where the sizes should reflect inches like in mens clothes. Oh and why is it that although they have vanity sizing I still can't fit into the largest size in some boutiques because they are too small? Why not just have a standard measurement across the wold?
yayita yayita 10 years
whatever, the fat chicks suffer and the skinny ones get all the best clothing
scratch5 scratch5 10 years
The more expensive the pant the smaller the size!!!!!!
carbizkate carbizkate 10 years
I agree with you all! I love shopping, but there are so many times I don't even bother with pants anymore, because it's impossible to find any that fit without spending forever in the dressing room! And unless it's a brand I buy alot, I don't bother ordering online. It's very disappointing.
mandiesoh mandiesoh 10 years
ugh. happens all the time. tts why im so afraid of purchasing online too! which is a total waste cos i love some of the clothes i see online :mob:
Bonne Bonne 10 years
The vanity sizing is annoying! I used to be a 1/2 and now I lot of the stores have the new vanity sizing. Now a 1/2 is really a 3/4 and its too big. Most stores don't have a 0 or 00. So, I end up shopping online instead.
puddinpie puddinpie 10 years
This is the first time I've heard of a vintage size being actually bigger than a modern size. I thought everyone knew that a modern day size 0 is the same as a size 6 in the 1950s. Both sizes are for a women with about a 24" inch waist. I've seen this posted on numerous fashion boards. This is what vanity sizing is--you think a size 0 is nice and tiny, but that's only because society in general has become so overweight. I also disagree that the more expensive the clothing, the smaller the size that's printed on the tag. Mass retailers like Banana Republic, the Gap, etc. make their clothes run big so more people feel good about the size they wear. Designer clothing is more resistant to vanity sizing because they don't feel the need to appeal to the "average" American--they are a niche market. So a Banana Republic size 0 is about the same as a designer size 2 (at least.) Vanity sizing has become out of control in recent years. I used to wear a size 2 five years ago, and now I am 7 pounds heavier (and gained an inch in my waist) and wear a size 0. **********
Myssa Myssa 10 years
You are so not alone! It is so very frustrating! I am at a point in my life that I am finally starting to let go of the numbers game. I am not obsessing over what my scale says or what the tag on my jeans say. I still struggle with it but I refuse to let it get it to me anymore. I mean the truth is most of us know when we are too fat--I can feel the extra weight on my body --and I dont need a scale or a number on a tag to tell me this! It is good to know that I am not alone on this one. On line shopping sucks --I recently moved to a small town and having lived in a big city my whole life this town's idea of a mall is a complete joke--I have resorted to on-line shopping because I have no choice and it is so annoying having to exchange something just to get the size right! Those sizing charts lie! Peace ~Melissa
amyfinke amyfinke 10 years
Agreed! As much as I would like to believe that a size 6 is truly big on me (thanks Banana Republic!), I know that I really wear an 8...sizes need to be standardized.
lilren lilren 10 years
Hate it. It's impossible to know what size I am, which is maddening. This MUST stop.
UrbanBohemian UrbanBohemian 10 years
In the words of Popeye, "I yam what I yam." It's confusing to go to different stores, be a smaller number here and then tip the sizes somewhere else. In the end, nobody's going to read your tags. It's your business to rock the clothes and wear them instead of having them wear you regardless of what size they are.
DStirk DStirk 10 years
I agree too! that is amazing about the size 6 pattern being a modern day size 10. Ugh. I think that if we all went by international sizing or the inches idea, i would save a lot of time returning things!!!!!!
M155-J4CK13 M155-J4CK13 10 years
All the jeans & pants I own go by international sizing (I think that's the correct term for it.) Sizes 32-24: 32 being 12 or 14, 24 being 0 or 00.
teacher teacher 10 years
I am so on board with this! In one store I am a size 4, but when I try on Levi's I am a 9! How am I supposed to know what sizes to pick out when I go to the dressing room? Or should I just bring in all of them and spend a couple of hours in there? As long as my butt fits in the jeans I don't care about the number. This also makes life hard if your boyfriend wants to surprise you with a gift of clothing. Try smiling and trying to wiggle into a shirt that doesn't fit even though he looked at your tags and thought he got the right size.
BeachBarbie BeachBarbie 10 years
I agree with needs to be sized like men's clothes, by measurements in inches.
JessNess JessNess 10 years
Sizing in this country is sooooo messed up. They need to just establish a common sizing practice of doing waist and hip measurements. It would make life easier
foxy21 foxy21 10 years
I know exactly what you mean!!! But i must say i do tend to shop where i wear a smaller size. i fell into the trap....I wish they would do it in inches like guys... then i could shop online and from catalogs...
chloe2 chloe2 10 years
I hate this, in one stores your one size in another your a different size. usually the more expensive the clothes the smaller you are so you feel good and will spend the money. my motto FORGET SIZE, BUY WHAT FITS AND LOOKS GOOD,NO ONE IS GOING TO LOOK INSIDE YOUR CLOTHES TO SEE WHAT SIZE YOU HAVE ON. Fuck the fashion industry
cgmaetc cgmaetc 10 years
Oh, and I've always thought women's clothes should be sized like mens... with actual measurements in inches! How great would it be to buy a shirt that actually fit BOTH my small waist and full bust line! But then, my tailor would be out of a job... -the ceeg
cgmaetc cgmaetc 10 years
Don't be fooled! They are trying to make you feel better... they are trying to make you feel worse! My dad was a garment contractor. He has a room full of patterns, and one day he showed me some size 6 pants from 1983. They were the same size as todays size 10! So a woman who wore a 6 in the 80s and hasn't really gained a pound, thinks she's gained weight when she can only fit a 10, and then what happens? She obsesses, she get depressed, she diets. It's a vicious mind-screw the fashion industry does on us! -the ceeg
MandyJoBo MandyJoBo 10 years
I completely agree! I think sizing should be made universal, OR just go by waist size. I don't know how tops would work...chest size, maybe?
la_clique la_clique 10 years
NO! I totally agree. I buy clothes online, but only if I've tried on something similar in that store.
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