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Get in Gear: FitFlops

Muscle-sculpting footwear is all the rage right now. From MBT's to Earth shoes, we are all looking to get a little more out of our shoes than just something to walk in. This summer, you may not want to walk around in chunky and sweaty muscle-sculpting sneaks this summer, so why not flip flips, 'er I mean FitFlops.

FitFlips are the latest in muscle-sculpting footwear as they are claimed to tone and trim legs, burn calories, absorb shock and improve posture. They do all this with the microwobbleboard sole (basically a mini-balancing board) on the shoe. Unfortunately, I have not been able to get my hands feet on a pair of these prized possessions as they are flying off shelves at Bath & Body Works here in the U.S. while over 15,000 folks in the UK are waiting for a pair (they sold out there within three days). You can pre-order them online at for $45, but that's $7 over the regular retail price.

Now if they could make a shoe that slaps my hand when I even think about ordering a Cinnabon...

Join The Conversation
DeMaria482 DeMaria482 7 years
I am thinking of buying it. I like how fat form it is because I live in NYC so I don't feel comfortable wearing thin flip-flops because I would feel like I am walking barefeet. Now about toning the legs, I don't really believe that unless you wear 4 inches everyday for 4 miles walk. That's toning workout!
kiwitwist kiwitwist 9 years
Has anyone tried these yet? If so, PM me please. I will forget to check this blog LOL!
txhottie txhottie 10 years
These sound cool. I have heard of the shoes that do this, but flip flops are even better! For some not-so-fit flip flops, try Havaianas. they are the best flip flops I have ever owned. It is buy three and get free shipping right now.
redsugar redsugar 10 years
reminds me of the dr. scholls sandals in the 80s that were supposed to keep your legs toned.
rocknrollmaw rocknrollmaw 10 years
those look so greaT! i live in my flip flops besides workingout i have to but on my nikes but now not anymore! WOOO!
AucuneRancune AucuneRancune 10 years
Hahaha - Oh Fitsugar - the cinnabon line - that's rich.
AucuneRancune AucuneRancune 10 years
right reasons to exercise: so that my legs and butt will look like the ones in that advertisement above!!
lindaloo lindaloo 10 years
I have flat feet and can't stand Rainbows. I feel like they don't give me enough support at all. Weird.
thewordisberry thewordisberry 10 years
These cellulite shoes are a scam in my opinion. Save your money, friends. Cellulite is mostly genetic. Exercise that uses a full range of motion, and weight-bearing activity, will help smooth the appearance a little (cuz you'll build muscle). A shoe that basically makes you "micro wobble" has an infinitely smaller impact than exercise. Better off spending the 40 bucks on a month at the gym - this has far more proven benefit and you'll look great in time for summer. (HBT scam link:
TheKiwi TheKiwi 10 years
These have me interested. I just wanna see if they work!
SaraSmile SaraSmile 10 years
I think they are kind of cute. I am very intrigued in any case.
PrissyLilBadAss PrissyLilBadAss 10 years
I am so trying these! I have quite the hike from the train station to my office and I always walk in flip flops, so why not up the effectiveness of my walk?!?! Now all I gotta do is wait until 07/15 until they're available in my size. :(
orchid79 orchid79 10 years
You can call any Bath and Body Works that carries them and they will charge yr debit/credit card over the phone and send them to you. There's a $6 shipping charge.... I think they're worth it :)
yufi yufi 10 years
I agree the-kid, Rainbows to offer great arch support, and to add to the fact (that you said) that they replace them every time you break them, they also last more than 6 months, and even years, so you won't be needing to replace them any time soon! They're the best flip flops I've ever tried, and they they help clean up beaches!(because they're made from recycled flip flops) But I've never seen those Fit-Flips before, i'll have to try them someday...
swwonder swwonder 10 years
Thanks the-kid! :)
BethS BethS 10 years
Weird! Sounds interesting, but I don't know if I would spend $45 on flip flops...oh who am I kidding, I totally would!
the-kid the-kid 10 years
Hey SW, try Rainbow Sandals (you can just google it). They have the BEST arch support and you can get them in a bunch of neutral colors. They're kind of expensive for flip flops, but they're totally worth it and they have a great warranty. The company will replace them if they break--ever!
ellenmarie ellenmarie 10 years
Do they really work?
swwonder swwonder 10 years
Fit: Not really related to this post, but can you recommend any flip flops that have arch support? I love wearing flip flops in summer but I can never find any with good support and they'd look a little odd with insoles in :p
scratch5 scratch5 10 years
I love my MBT's so I am thinking I want to try these too!.
Bath and Body Works CocoShea Honey Bath and Shower Jelly
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