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I Don't Buy It: $59 Brassage Bra Prevents Breast Cancer

I Don't Buy It: $59 Brassage Bra Prevents Breast Cancer

We all wish there was a cure for breast cancer since almost 200,000 woman are diagnosed with it each year. Wouldn't it be great if the cure was as easy as getting dressed in the morning? That's the notion behind the Brassage — a bra that massages your lymph nodes while you wear it. It's based on the patented LETflow Technology, a design by chiropractor Dr. Jayson Sher, which involves bumpy side panels on the bra that massage the lymph nodes. This "enhances the body's natural breast cleansing flow" and releases toxins, thereby making the breast tissue healthy. Christina Erteszek (daughter of famous lingerie designer Olga) loved the idea so much that she started manufacturing the Brassage. She claims it's not a cure-all for breast cancer, but it "helps relieve possible infection and disease." Hmm. While we all wish this bra was the answer, there's absolutely no medical research to back up the fact that massaging toxins out of our breasts will prevent breast cancer.

To see the video interview from Good Morning America questioning the claims made by the Brassage


It's wrong to suggest to women that something could help prevent such a serious and life-threatening condition such as breast cancer. Thankfully though, now that some light has been shed on the Brassage and it's non-medical claims, Intimate Health has stopped manufacturing it.

Join The Conversation
LittleMzFit LittleMzFit 8 years
Why didn't they just say "lymph congestion?" I am not saying I'm sold on this, just saying I understand where they are coming from re: lymph stagnation. Also, it's obvious the reporter is putting words in her mouth & it was biased from the beginning. Still, I agree it raises an eyebrow until proven.
lindssaurussss lindssaurussss 8 years
"helps relieve possible infection and disease." like what? i'd like to know it sounds like breasts have the flu or have open sores. IF its possible
joliepetitefille joliepetitefille 8 years
LittleMzFit LittleMzFit 8 years
This is an emotional issue so we need to expect emotional responses. The best thing to do is educate ourselves. #1 Get rid of the myths. #2 Recognize bias. #3 Search for the truth. Fact: blood/lymph does carry toxins. This can be eliminated a number of ways (beyond just wearing this bra). It is only one factor in breast health. I am not opposed to wearing this bra. Should I wear the bra & forget about other factors like good nutrition, sleep, and moderate exercise? No. But, I am open minded & display a healthy attitude on this issue.
tlsgirl tlsgirl 8 years
Also, that interview is awesome.
tlsgirl tlsgirl 8 years
I would actually buy the massaging panties, but not because they prevented cancer ;)
The-New-Black The-New-Black 8 years
does it come with matching, massaging panties...?
sideways sideways 8 years
it's like phrenology
hithatsmybike hithatsmybike 8 years
CHIROPRACTORS ARE NOT DOCTORS and here is yet another example of why. But this is an April Fool's joke right? people aren't actually this stupid..
kkatt kkatt 8 years
Bahahahaha, that interview is hilarious...
kkatt kkatt 8 years
That is the biggest amount of BS ever. I'd like to see the "research" behind the claim.
tsp tsp 8 years
that's actually insulting to anyone who has been touched by this disease. agree with missyd...pathetic to capitalize on something like this.
Peggasus Peggasus 8 years
I saw this on the tv while on the elliptical at the gym the other morning and could barely stop snorting. Yeah, right. I'll get one for my mother, oh WAIT, she's had a mastectomy after having breast cancer twice, TOO LATE FOR HER.
Spectra Spectra 8 years
So where are the $60 briefs that massage the testicles to prevent testicular cancer? Good Lord, people market the stupidest things these days.
missyd missyd 8 years
They'll capitalize on anything, wont they?
starangel82 starangel82 8 years
That's a real article and I still call April Fools' on it.
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