It is all over the news, Americans are not eating enough fruits and veggies, and large food conglomerates have decided to help us out. According to a recent article on MSNBC, Kraft and Frito Lay are making healthy junk food, and if that sounds like an oxymoron to you that is because it is one. While these snacks might be healthier versions of junk food, they are still processed and no substitute for eating fresh produce.
Frito Lay's new chip line, Flat Earth crisps, features baked squares that contain more nutrients and less fat than regular snack chips. So they might be a better alternative to a chip, but they are still chips. Kraft's healthy alternative is a whole grain chip that per one ounce (about 16 chips) serving contains a half-serving of fruit or vegetables. One must ask, though, if the powdered produce used in these types of chips really counts as anything related to real produce. Plus, just comparing them calorie wise, the Apple Cinnamon Flat Earth Chips, by Frito Lay, contain 130 calories (40 of them from fat) per one ounce serving. An apple, about 3.4 ounces contains only 55 calories, with only 2 calories from fat. So the apple seems like a much better choice. I'm sure an apple is less expensive too.
The bottom line: A chip is still a chip and junk food is still junk food, even when it is made with whole grains and dehydrated, ground up fruits and veggies. If you do choose to have a healthier chip, remember the serving size is only an ounce so eat accordingly.