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Pepsi Rolls Out New Pepsi Natural Made With Sugar

Fittingly Mad: "Natural" Foods That Really Aren't

Starting this month, Pepsi is rolling out a new drink called Pepsi Natural that's made with sugar instead of high-fructose corn syrup. The soda company is touting the drink's "all-natural ingredients," including natural caramel and kola nut extract; the glass bottles will even be stocked in natural foods aisles.

Despite the ads from the Corn Refiners Association trying to position HFCS as a "sweet surprise," the New York Times reports that more and more brands are using real sugar as a selling point. Other examples include Pizza's Hut's The Natural pizza, with a crust made with honey, and Healthy Choice All Natural frozen entrees. Both claim to be free of preservatives, but how do we really know what "all natural" means? (Not to mention, it makes me wonder how unnatural Pizza Hut and Pepsi's other products must be.) For my two cents,


In this photo I found on of Pepsi Natural's ingredient list, it appears that the soda also contains "caramel color" and "natural flavor," two vague terms that I'd bet aren't natural at all, and whether it's made from sugar or high-fructose corn syrup, soda still isn't good for you. In the NYT story, Pat Crawford of UC Berkeley's Center for Weight and Health, points out that it used to be sugar that was demonized:

Even though overall consumption of caloric sweeteners is starting to drop, Dr. Crawford says an empty calorie is still an empty calorie. And it does not matter whether people think sugar is somehow "retro," a word used to promote new, sugar-based versions of Pepsi and Mountain Dew called Throwback.

"If people really want to go back to where we were, that means not putting sugar in everything," she said. "It means keeping it to desserts."

Well said, good doctor. Now that I'm done with my rant, tell me: What do you think of these new natural products?


bento-barista bento-barista 8 years
Hey Pepsi, remember New Coke?
lilxmissxmolly lilxmissxmolly 8 years
i don't drink soda anymore. i honestly don't miss it.
aaroohii aaroohii 8 years
thanks for the great info, being a nutrition student I understand that natural does not have any meaning in labels.. I can go on and advice ppl abt why this soda is not exactly healthy from them either...
Spectra Spectra 8 years
Yeah, not everything found in nature is good for you OR healthy, but people will buy into it because it sounds better. HFCS is made from corn, sugar is made from sugar cane, etc. I think a lot of people will think that this soda is somehow better than regular Pepsi, so they'll feel entitled to drink more of it. The bottom line is that soda is soda and any beverage that has sugar/HFCS/etc. in it is basically a source of empty calories and should be consumed in moderation.
Brendelwoman Brendelwoman 8 years
I tried a sample at the store and it does taste different, but it is hard to explain. The only reason to get it is it has maybe 2 to 4 grams less sugar in it (but I didn't compare size to be absolutely sure of this) and it is sugar instead of high fructose corn syrup. So if you want real sugar, buy this. That wouldn't make a really good promo, though.
lollofit lollofit 8 years
Here's one for the random comments- I kinda like the new pepsi logo better in white. For people who do like sugar instead of HFCS, I've noticed that most drinks and candy made in Canada use sugar.
pixelhaze pixelhaze 8 years
jupiter260 I thought the same thing!! Sodas in Latin America taste soooo much better and I always wondered why until I learned about HFCS. I don't normally drink soda but for when I do, this could be a good option. Obviously I understand that it's not "healthy."
TammyO TammyO 8 years
I always thought Pepsi was evil, now this just confirms it. :EVIL:
morninghurts morninghurts 8 years
Makes me think about all the people I know who guzzle Vitamin Water daily cause they think it's healthy for them. I've explained many times about how many servings are in a bottle, how much sugar it adds up to (the same amount as sodas and such), and that vitamins are far more beneficial if you actually get them from food. I also say that having one now and then isn't going to hurt if you enjoy it, but thinking it's going to improve your health by drinking it all the time isn't right.
karlorene karlorene 8 years
this drink looks nasty anyways
fleurfairy fleurfairy 8 years
On a side note, in northern Texas you can buy glass bottles of Dr. Pepper made with pure cane sugar instead of HFCS. You would not believe the difference in taste. It's like comparing filet mignon to a fast food burger.
fleurfairy fleurfairy 8 years
I don't mind. If you know enough about healthy foods, you should be able to judge for yourself whether to drink this or not. It's a better alternative than regular Pepsi.
bluepuppybites bluepuppybites 8 years
I've taking a liking to a shot of juice like grapefruit and soda water, I can't have a cocktail that I would rather have since I'm preggers, and I love it!
darc5204 darc5204 8 years
"Natural", "organic", even "healthy" ... these words don't automatically mean nutritious. Of course this doesn't make Pepsi healthy, but it has fewer chemicals for people who care, and there's nothing really wrong with that.
aimeeb aimeeb 8 years
Do people really expect soda to be "healthy"?
bluepuppybites bluepuppybites 8 years
I like my soda and things that are sweet (I swear cookies and ice cream will be the death of me) but as long as you keep these things to that once a week treat and not the whole carton, I think that's ok.
runningesq runningesq 8 years
Caveat emptor !
tlsgirl tlsgirl 8 years
I just wonder what it'll taste like. But it seems like they are technically "natural" if not exactly good for you.
kia kia 8 years
honestly I would rather see sugar in products since the body recognizes it, but I would rather see people making wise eating decisions.
nikolem2 nikolem2 8 years
Consumers are pretty dumb overall when it comes to food and nutrition (but can you blame them with all the misinformation and lack of education out there?). Many will believe this is "healthier" than corn syrup. All of it is bad--no one should be guzzling sugary soda each day. gaa!
jupiter260 jupiter260 8 years
As an occasional treat, it's nice that they are making sodas in the US with sugar. They taste different than the ones made with HFCS. So now we no longer have to search out Mexican cokes! (and even they were starting to use HFCS)
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