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Review of Celebration Roast, a Meatless Alternative for Thanksgiving

Food Review: Celebration Roast

Surrounded by vegetarians and vegans, the arrival of the holidays always leaves me a little perplexed as to what's best to serve them during a festive meal. I don't want to slight them by giving them a bunch of side dishes, but I am not a fan of Tofurky and Now and Zen's Unturkey. My vegetarian and vegan guests will have the pleasure of eating a Celebration Roast this Thanksgiving. It's a meatless alternative to turkey that omnivores have been known to gobble up.

To hear how it tasted,


Made by the Field Roast Grain Meat Co., the Celebration Roast looks a little like a ham or pork roast because of the appearance of darker outer skin with lighter "meat" on the inside. The "meat" of the roast is made entirely of grain that's been mixed with spices, herbs, lemon, and lentils. The center of the roast is stuffed with a delicious "sausage style stuffing" made up of apples, butternut squash, and mushrooms. As for the sausage flavor you can choose from Lentil Sage or Sundried Tomato, I opted for Lentil Sage. I love that each roast is made by hand, which shows when you are shopping for them — they all look just a tiny bit different.

The roasts come fully cooked and just need to be heated for about 15 minutes in the oven.  It has a nice texture that isn't slimy or rubbery like some fake meats, and all the seasonings give it a nice savory flavor. I think the reason the Celebration Roast tastes so good is because it's not aspiring to be something it's not. Instead of trying to be a synthetic meat, the natural flavors and texture of the grains and seasonings are showcased. I'm pretty certain I'll be munching on this in addition to the turkey on Thanksgiving. An added plus is that it tastes good cold and will make a really good sandwich for the day after.


The Celebration Roast comes in two sizes, 1 or 2 pounds ($8 and $16, respectively) and is carried nationwide by Whole Foods. A 4-ounce serving contains 280 calories, 10 grams of fat, 6 grams of fiber, 5 grams of sugar, and 31 grams of protein.

If any of you decide to try the Celebration Roast this holiday season please let me know what you think!

cs cs 7 years
I've had this all times of the year. It's really tasty, and Fit is right that it's not trying to be something it's not.
aijia aijia 7 years
The Celebration Roast is awesome, and it's available year round. It's also easy to microwave. My brother is a die-hard meat eater and this is one of the only meals I can feed him that he will be really happy about.
insanitypepper insanitypepper 7 years
The lentil sage stuffing sounds good. I may have to try to replicate that part.
Autumns_Elegy Autumns_Elegy 7 years
I love turkey, but I'm dying to give this a try.
elle-dub elle-dub 7 years
Thanks for the tip, Fit! I am a vegetarian who really dislikes Tofurky as well as most fake meats, but this does look good. Definitely worth a try.
biarose biarose 7 years
I can;t understand how people can say that this is gross but will still eat regular turkey. Like how can something made solely from plant foods be more disgusting than the flesh of a living being?? I wouldn't eat either of them, personally.
sushiflower76 sushiflower76 7 years
Try it in a sandwich with vegan mayo, deli mustard onion and tomato. It is incredible. But on it's own I think it's pretty gross.
Spectra Spectra 7 years
I'll stick with regular turkey, thanks. This does look, um, interesting though.
chloe-bella chloe-bella 7 years
I totally agree with Fit - I hate meat substitutes that are trying too hard to taste/look like meat. I love veggie burgers that look like they're made out of veggies but I hate the ones that are made to look and taste like beef.
lilxmissxmolly lilxmissxmolly 7 years
I'm a vegan, but I don't like stuff that looks meaty. I'd rather focus on delicious "sides" like vegan whole wheat stuffing, sweet potatoes, green beans, etc. When I first became a vegetarian, I ate those fake meats, but two years later they for the most part don't appeal to me.
Soniabonya Soniabonya 7 years
That actually looks pretty good! I would have to give it a try sometime soon. Do they only carry it for the holidays or is it year round?
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