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Biggest Headline of 2008: Cookies Die and Come Back

This year was a turbulent year for all, and the traditional snack cookie was no exception. Snack companies took fans on a roller coaster ride, discontinuing cookies and then announcing their revival. In January of this year, cookie classicists reeled from the loss of the Hydrox cookie, the crispy, chocolate sandwiches the preceded the Oreo. Consumers raised such ruckus over the death of Hydrox that Kellogg's, the cookie's manufacturer, agreed to bring it back. The catch? Kellogg's stated that the cookie's overall future was contingent on whether "it sells a lot."So far, Hydrox has remained on shelves. Mother's cookies, however, were not so lucky. After nearly 100 years of baking, Mother's Cookies crumbled, leaving lovers of Circus Animal Cookies and Taffy Sandwiches up in arms. Archway, which bought out Mother's cookies in 2005, also dissolved.

This month, Kellogg's announced it would be acquiring the rights to Mother's recipes, too. The company didn't reveal too many details, but did say it plans to rekindle the most popular of Mother's snacks. Did you find this year's cookie drama unsettling? Are you worried that any of these sweet Kellogg's deals will sour?

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rivrchild rivrchild 8 years
Either that Verily, or they are just really really old. :) I LOVE those Circus Animal cookies. but I haven't seen them around in ages.
doogirl doogirl 8 years
Thank you Kellogg's for keeping Hydrox and Mother's cookies! Two classics! They need to be around for the next generation, kudos to Kellogg's for realizing this! Genius!!!
verily verily 8 years
holy crap. Circus Animals are no more? I never noticed. I could swear my grocery store is still selling them. Are they black market fakes? o.0
ilanac13 ilanac13 8 years
well i remember a while back when everyone was going nuts when mother's was being discontinued - so i guess that this could be a good move on their part. we'll see what happens with that brand. it's interesting how much interest there is in certain products.
tlsgirl tlsgirl 8 years
I'm just glad the iced animal crackers are coming back. I love those things.
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