Like many hot commodities before her, model Charlotte McKinney is trying to make you forget what this Carl's Jr. commercial is even about. The fast-food company's Super Bowl ad features McKinney strutting through a farmers market nearly au naturel — or as Carl's Jr. likes to call it, all natural.

The commercial promotes the chain's first all-natural burger made with grass-fed, free-range beef that has no added hormones, steroids, or antibiotics. Check out the video above.