Skip Nav
Organization
7 Things People With Clean Kitchens Do Every Day
Fast and Easy
Smoothies That Won't Leave You Hungry Before Lunch
Cooking Basics
The 1 Thing I Learned in Italy That Changed the Way I Cook

Coca-Cola Aims to Be Zero Waste at 2010 Winter Olympics

Coca-Cola Aims For First Carbon-Neutral Olympic Sponsorship

When the Vancouver Games commence next Friday, Coca-Cola is aiming for its own gold medal of sorts: its first zero-waste, carbon-neutral Olympics sponsorship. The beverage giant hopes to take sustainable event planning to a new level with drink bottles made from 30 percent plant-based materials, delivered by hybrid cars and electric carts to cafés decked out in furniture that's made from pine-beetle-salvaged wood.

Staff uniforms and welcome bags will be made out of recycled bottles, coolers will be equipped with clean technology, and the company is purchasing carbon offsets to compensate for air travel and on-site transportation. I got my first glimpse into event sustainability at last year's SF Chefs. Food. Wine., but doing so at Olympic proportions takes another level of commitment entirely. I hope other food and beverage sponsors take note. Are you surprised by Coca-Cola's commitment to sustainability?

Image Source: Getty
Bettye-Wayne Bettye-Wayne 7 years
Pleasantly surprised! Hopefully more Olympic sponsors will do the same in the future!
How to Clean Your Front-Loading Washing Machine
Homemade Drain Cleaner
Holiday Personality Quiz
Political Ads
From Our Partners
Latest Food
All the Latest From Ryan Reynolds